MyAds
http://Advertise.MySpace.com is MySpace’s freshly launched self-serve advertising platform; http://is.gd/3XjN
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Gerrit Eicker
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eicker. Wir sprechen Online. Folgen Sie uns zu relevanten Nachrichten rund ums Web. [RSS, Kontakt]
We speak Online. Follow us to relevant news focusing the Web. [RSS, Contact]
Gerrit Eicker 09:10 on 13. October 2008 Permalink |
RWW: “Will advertisers adopt this ‘hypertargeted’ platform with the same vigor that has catapulted Google to such incredible heights? That remains to be seen. But one thing is for sure, with myAds, MySpace has taken a decided step forward in attempting to drive revenue using its most valuable asset: its users.”
Gerrit Eicker 11:46 on 14. October 2008 Permalink |
AdAge: “Jeff Berman, MySpace ad-sales president, would like to see the service used like Google’s AdSense, except for online display advertising. – ‘In a difficult economic climate we are bringing millions of new advertisers to the store,’ Mr. Berman said. ‘You may be a huge Rolling Stones fan and have no idea a Rolling Stones cover band is going to be playing and you can get half-price tickets that show up on your MySpace page.’”