Coke: No More Classic (Labels) « Wir sprechen Online.

Hide threads | Keyboard Shortcuts

Gerrit Eicker 07:19 on 31. January 2009 Reply
Tags: .EN ( 2,987 ), Advertising ( 453 ), Branding ( 187 ), Brands ( 195 ), Coca-Cola ( 4 ), Marketing ( 866 )
Coke: No More Classic (Labels)
This summer Coke‘s Classic tale will come to an end: the label shrinks to zero, finally; http://tr.im/dstd
Gerrit Eicker is discussing. Toggle Comments
- Gerrit Eicker 07:21 on 31. January 2009 Permalink | Reply
  
  AdAge: “The elimination of ‘classic’ has prompted few questions from consumers, Mr. Williamson said. Still, the company is being exceedingly cautious. The word will gradually disappear without any fanfare. And language on the package that now says ‘Coke Original Formula’ will be changed to ‘Coke Classic Original Formula.’“
Reply Cancel reply

Required fields are marked *

Name *

Email *

Website

Notify me of follow-up comments via email.
Notify me of new posts via email.

c: compose new post
j: next post/next comment
k: previous post/previous comment
r: reply
e: edit
o: show/hide comments
t: go to top
l: go to login
h: show/hide help
shift + esc: cancel

Follow

Follow “Wir sprechen Online.”

Powered by WordPress.com