Personalization
Kidwai: “Personalization isn’t replacing the blockbuster 30-second spot anytime soon”; http://tr.im/cabu
Kidwai: “Personalization isn’t replacing the blockbuster 30-second spot anytime soon”; http://tr.im/cabu
Twitter starts a closed beta period for their OAuth support; http://tr.im/c9wi
Sarkozy announced financial aid for the country’s newspapers, doubling government’s adspent; http://tr.im/c9v3
Coldewey speculates about life after Microsoft Windows and thinks it’s Lego-time now; http://tr.im/c9ug
Wales asks for turning on flagged revisions, tested by German Wikipedia, now; http://tr.im/c9tp
Abraham: “Surpassing 1 billion global users is a significant landmark in the history of the Net“; http://tr.im/c0fz
Sex sells? Well, at least not if printed: Playboy warns of Q4 loss and $100 million in write-downs; http://tr.im/bywa
Obama won the first fight of his presidency: to keep his BlackBerry. – More great PR for RIM; http://tr.im/bytn
Wesson: “Looking for a digital Pearl Harbor, we now have the Japanese ships steaming toward us”; http://tr.im/byox
Google‘s Q4: advertisers keep spending, consumers keep clicking – Schmidt: “easy part”; http://tr.im/bym8
TC’s Liveblog
pC: “Google’s Q4 net income came in $382 million ($1.21 per share), down 70 percent from $1.2 billion ($3.79 per share) last year. Revenues for the period were $5.70 billion in the fourth quarter of 2008, representing an 18% increase over fourth quarter 2007 revenues of $4.83 billion. MarketWatch points out that Google actually beat analysts forecasts for the quarter. Not counting special items, Google said earnings were $5.10 per share.”
pC: “CEO Eric Schmidt described the search giant’s Q4 as strong, claiming that although the goal of cost-containment eluded it in the past, they’ve “finally got it down.” In some ways Q4 was easy – there were holidays – but now, with the worsening economy, this is uncharted territory. He continued to express optimism that Google would benefit from the trends in search and online media in general.”
NYT: “‘The business is quite healthy, especially given the tough economic climate,’ Mr. Schmidt said. But saying that the fourth quarter may have been the ‘easy part,’ he noted that Google would not be immune to what appeared to be worsening economic conditions. – ‘We don’t know how long this period will last,’ he said.
AdAge: “Google’s not the only one unsure of how the first quarter will end up; search-ad buyers are also unclear. There’s some talk of whether the first quarter could be flat or even down. – ‘We’re not expecting a robust first quarter,” said Roger Barnette, CEO of SearchIgnite. “Clients are not pulling back spends dramatically but … they’re taking a deep breath and taking a look at what the consumer is doing.’”