Media and Google
Media giants are increasingly lobbying Google to elevate their content within search results; http://tr.im/hJhS
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Gerrit Eicker
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eicker. Wir sprechen Online. Folgen Sie uns zu relevanten Nachrichten rund ums Web. [RSS, Kontakt]
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Gerrit Eicker 09:48 on 24. March 2009 Permalink |
AdAge: “Some publishers concede, however, they could help themselves more too. ‘Google has designed an algorithm,’ one said. ‘They don’t owe us that we show up a particular way. They do publish a whole lot about how to make your site show up as much as possible. If people haven’t taken action on it, that’s their own damn fault.’”
SEL: “The irony in all this, of course, is that Google’s so-called Vince update earlier this year supposedly promoted big brands that have more trust and authority than their smaller counterparts – something that should clearly benefit the complaining members of the Publishers Advisory Council.”
Rubel: “A neutral Google is a good Google. They should continue to deliver an algorithm that rewards the highest quality sources that have earned a following, interest and links from other sources. If the media companies don’t want Google to favor bloggers, why not just stop linking to them or use no follow tag? That may over time, erode their Google Juice. However, I suspect most realize it’s too late to put the genie back in the bottle.“