http://wir-sprechen-online.com/2009/03/31/google-stops-video-ads/ Mon, 13 Feb 2012 13:44:31 +0000 hourly 1 http://wordpress.com/ http://wir-sprechen-online.com/2009/03/31/google-stops-video-ads/#comment-1842 Wed, 01 Apr 2009 07:28:17 +0000 http://wir-sprechen-online.com/?p=5083#comment-1842 TC: “Unsurprisingly, Google says it eliminated the video ads because of poor performance. It is difficult to figure out a sustainable ad model for video, which is why pre-rolls remain more common. But the problem with video ads may not be the ad unit itself but but the underlying content. Brand advertisers don’t want their names associated with random words spoken in videos. You simply cannot efficiently and consistently target ads based on three words in a video.”

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