Facebook Credits
Soon, Facebook Credits allows micro-cash transfers while commenting items: marketing research the new way; http://tr.im/ieUH
-
Gerrit Eicker
Reply
-
eicker. Wir sprechen Online. Folgen Sie uns zu relevanten Nachrichten rund ums Web. [RSS, Kontakt]
We speak Online. Follow us to relevant news focusing the Web. [RSS, Contact]
Gerrit Eicker 08:51 on 4. April 2009 Permalink |
TC: “Here’s why Facebook likes the product – you pay for the credits with cash, to the tune of $1 per 100 credits. That’s enough incentive for them to test this out, despite the fact that anyone who looks at it for more than a moment will realize it’s doomed to fail. There’s no real world parallel to this gift, like Facebook’s existing (and reportedly underperforming) virtual gifts product that lets you give someone an image of a cupcake or whatever on their birthday. My strong guess is very few people will use this, I can’t imagine someone saying ‘nice status update, here’s some fake money.’”
VB: “Why does this matter for Facebook? The company could potentially use information about what items people are giving credits to in order to figure out which items to put in its new ‘highlights’ section on its homepage (although it’s not right now). Credits can also show Facebook much deeper information about what people think of each other. If you’re constantly crediting back and forth with a few friends, for example, Facebook would learn that you all care a lot about what each other have to say.”
Facebook Credits: Soon « Wir sprechen Online. 12:29 on 22. April 2010 Permalink |
[...] Credits: Soon Zuckerberg: Facebook Credits will soon role out to the whole network; http://j.mp/99tn5R [...]
Facebook Credits II. « Wir sprechen Online. 12:36 on 21. July 2010 Permalink |
[...] Credits II. RWW: Facebook is standing at the foot of a virtual cash mountain with Facebook Credits; http://j.mp.at/cXa4Th [...]