A/B or Multivariate Testing? « Wir sprechen Online.

Hide threads | Keyboard Shortcuts

Gerrit Eicker 06:54 on 22. October 2009 Reply
Tags: .EN ( 2,435 ), A/B Testing ( 2 ), Analytics ( 31 ), IT ( 1,261 ), Landing Pages ( 8 ), Marketing ( 646 ), Multi-variable Testing, Multivariate Testing ( 2 ), MVT, Net ( 1,796 ), Split Testing, Usability ( 52 ), Usability Testing ( 5 ), Web ( 2,248 ), Web Analytics ( 20 )

A/B or Multivariate Testing?

Landing pages offer great opportunities for A/B or multivariate testing: both have dis/advantages; http://j.mp/20OlCM

Landing Page Makeovers « Wir sprechen Online. is discussing. Toggle Comments
- Landing Page Makeovers « Wir sprechen Online. 17:11 on 4. February 2010 Permalink | Reply
  
  [...] Page Makeovers Every page is a landing page, but when it comes to a call to action, testing and makeovers are key; http://j.mp/bxdAq8 [...]
- Landing Page Tips « Wir sprechen Online. 06:28 on 2. March 2010 Permalink | Reply
  
  [...] Page Tips SEL: 5 Landing Page Tips To Boost Your Conversion Rate; Simplify, Shorten, Analytics, Path, Leverage; http://j.mp/9TyfU8 [...]
Reply Cancel reply

Required fields are marked *

Name *

Email *

Website

Notify me of follow-up comments via email.
Notify me of new posts via email.

c: compose new post
j: next post/next comment
k: previous post/previous comment
r: reply
e: edit
o: show/hide comments
t: go to top
l: go to login
h: show/hide help
esc: cancel