Schmidt: “With dwindling revenue and diminished resources, frustrated newspaper executives are looking for someone to blame. Much of their anger is currently directed at Google, whom many executives view as getting all the benefit from the business relationship without giving much in return. The facts, I believe, suggest otherwise. – Google is a great source of promotion. We send online news publishers a billion clicks a month from Google News and more than three billion extra visits from our other services, such as Web Search and iGoogle. That is 100,000 opportunities a minute to win loyal readers and generate revenue – for free. In terms of copyright, another bone of contention, we only show a headline and a couple of lines from each story. If readers want to read on they have to click through to the newspaper’s Web site. (The exception are stories we host through a licensing agreement with news services.) And if they wish, publishers can remove their content from our search index, or from Google News. – I certainly don’t believe that the Internet will mean the death of news. Through innovation and technology, it can endure with newfound profitability and vitality. Video didn’t kill the radio star. It created a whole new additional industry.”
TC: “Not even Google can save much of the dying print newspaper business, but it can help them build up their digital revenues. And that’s the subtext of Google’s message to newspaper publishers: Don’t shoot the gift horse that feeds you. (To mangle three well-worn phrases together). Those 4 billion clicks a month are a gift. While they might not add up to expense-account lunches all around at Per Se, they are nourishment nonetheless.”
[...] Content: Rusbridger vs. Murdoch Murdoch: pay walls for all newspaper Web sites this year vs. Rusbridger: bad idea for journalism; http://j.mp/9naeEY [...]
Gerrit Eicker 17:58 on 3. December 2009 Permalink |
Schmidt: “With dwindling revenue and diminished resources, frustrated newspaper executives are looking for someone to blame. Much of their anger is currently directed at Google, whom many executives view as getting all the benefit from the business relationship without giving much in return. The facts, I believe, suggest otherwise. – Google is a great source of promotion. We send online news publishers a billion clicks a month from Google News and more than three billion extra visits from our other services, such as Web Search and iGoogle. That is 100,000 opportunities a minute to win loyal readers and generate revenue – for free. In terms of copyright, another bone of contention, we only show a headline and a couple of lines from each story. If readers want to read on they have to click through to the newspaper’s Web site. (The exception are stories we host through a licensing agreement with news services.) And if they wish, publishers can remove their content from our search index, or from Google News. – I certainly don’t believe that the Internet will mean the death of news. Through innovation and technology, it can endure with newfound profitability and vitality. Video didn’t kill the radio star. It created a whole new additional industry.”
TC: “Not even Google can save much of the dying print newspaper business, but it can help them build up their digital revenues. And that’s the subtext of Google’s message to newspaper publishers: Don’t shoot the gift horse that feeds you. (To mangle three well-worn phrases together). Those 4 billion clicks a month are a gift. While they might not add up to expense-account lunches all around at Per Se, they are nourishment nonetheless.”
Paywalls « Wir sprechen Online. 08:14 on 28. December 2009 Permalink |
[...] Media, news in particular, goes paywalls in 2010: media businesses need to try something new; http://j.mp/paywalls [...]
Paid Content: Rusbridger vs. Murdoch « Wir sprechen Online. 08:05 on 8. February 2010 Permalink |
[...] Content: Rusbridger vs. Murdoch Murdoch: pay walls for all newspaper Web sites this year vs. Rusbridger: bad idea for journalism; http://j.mp/9naeEY [...]