Google Search Reinvented
Google goes mobile: Goggles offers image keywording, localisation becomes key, search goes real-time; http://j.mp/6Mu61H
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Gerrit Eicker
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eicker. Wir sprechen Online. Folgen Sie uns zu relevanten Nachrichten rund ums Web. [RSS, Kontakt]
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Gerrit Eicker 09:57 on 9. December 2009 Permalink |
Google: “Mobile devices straddle the intersection of three significant industry trends: computing (or Moore’s Law), connectivity, and the cloud. Simply put: Phones get more powerful and less expensive all the time. They’re connected to the Internet more often, from more places. They tap into computational power that’s available in datacenters around the world. – These ‘Cs’ aren’t new: we’ve discussed them in isolation for over 40 years. But today’s smartphones – for the first time – combine all three into a personal, handheld experience. We’ve only begun to appreciate the impact of these converged devices, but we’re pretty sure about one thing: we’ve moved past the PC-only era, into a world where search is forever changed.”
TC: “This morning, Google launched its real-time search offering, which will work on both Android devices and iPhones immediately. Google says there are over a billion realtime documents a day that it will be looking at. This includes tweets, blog posts, and also information from sources like MySpace and Facebook. – Honestly, the push towards location-based search is not surprising at all, but it should be interesting to see if the new technology encroaches upon a space where companies like Yelp make their living. As we wrote earlier today, Goggles takes a huge leap forward in the field of visual search. Of course, rounding out Google’s offerings with real-time technology makes its mobile product significantly more powerful.”
Google: “We’re introducing new features that bring your search results to life with a dynamic stream of real-time content from across the web. Now, immediately after conducting a search, you can see live updates from people on popular sites like Twitter and FriendFeed, as well as headlines from news and blog posts published just seconds before. When they are relevant, we’ll rank these latest results to show the freshest information right on the search results page. … Our real-time search enables you to discover breaking news the moment it’s happening, even if it’s not the popular news of the day, and even if you didn’t know about it beforehand. … Our real-time search features are based on more than a dozen new search technologies that enable us to monitor more than a billion documents and process hundreds of millions of real-time changes each day. … As we’ve written before, search is still an unsolved problem and we’re committed to making it faster and easier for people to access a greater diversity of information, delivered in real-time, from across the web. I’m tremendously excited about these significant new real-time search features.”
VB: “Basically, when users search for something, the most recent news articles and posts on sites like Twitter will be immediately into your results, and those results will be updated immediately as new articles and tweets appear.”
SEL: “I like this feature, because to me, ‘real time search’ means bringing back microblogged content, not news results, not freshly updated web pages and so on. … Currently, Google says there’s no plans for a dedicated standalone real time search page as you get for say Google News or Google Images. However, I can point you to a pseudo-page like this. Go here, and you’ll get a nice clean Google home page that is configured to search for real time information. … Google could have survived without a real time search component – in particular without the dedicated flow of microblogged updates – but it becomes a more complete and useful service with them. I’m glad to see the integration and am looking forward to see how it matures. – Still, in the long term for those trying to measure the search face-off between Google and Bing, it’s not real time search that’s the major battlefield. Instead, it’s personalized search that I think is far more important.”
NYT: “Real-time search will be rolled out to users over the next few days. It will also be available on Android and the iPhone. – Google Trends will also add “hot topics” from the real-time Web, Mr. Singhal said, plucking information about what people are talking about from Twitter, among other sites. – Finally, Google is striking real-time deals with both Facebook and MySpace. Updates from public pages on Facebook will appear in Google real-time search, as will any publicly posted comments on MySpace.”
RWW: “Google launched its version of integrated real-time search, one of a number of impressive product demos given, at a press event this morning. It’s much better than what Bing and Yahoo! have done, but it’s still just the beginning of a full-scale engagement with the real-time web. … I certainly wasn’t watching for the change. A robot was doing that for me and let me know about the change in near real time. It was pretty awesome, but it wasn’t real time and the services I patched together to do it are all marginal enough that they often don’t work or are very late. Put real time at the center of the web and we’ll be able to automate all kinds of information monitoring. At first it will be a competitive advantage for those who use it strategically; then it will just change the game, become standard practice and require competitive knowledge workers to come up with something else that’s new.”
RWW: “At Google’s event today, the company announced not just a number of fantastic new features, including real-time search, but a new partnership as well: real-time search of public Facebook status updates. … Want your Facebook updates to stay out of Google? If that’s a concern, you needn’t worry. Only people who have changed their privacy settings to Public will have their content show up in Google. Facebook would like you to change that setting, but you don’t need to worry about your private content being sold to Google without your opting-in by changing your settings. … There is so much implicit real-time data online that few real-time search startups use only explicit data, like shared links, from social networks. … Google could try to revise its contract with users to allow indexing of click-streams, though, and TechCrunch reported last night that the company is trying to acquire Aardvark as we speak.“
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