http://wir-sprechen-online.com/2009/12/22/open-internet/ Tue, 14 Feb 2012 06:00:38 +0000 hourly 1 http://wordpress.com/ http://wir-sprechen-online.com/2009/12/22/open-internet/#comment-5803 Wed, 10 Mar 2010 17:42:27 +0000 http://wir-sprechen-online.com/?p=9634#comment-5803 [...] HB: Google, building an empire on your street, phone, in your DNA. Trying very hard not to be evil; http://j.mp/aACUT2 [...]

]]> http://wir-sprechen-online.com/2009/12/22/open-internet/#comment-4797 Tue, 22 Dec 2009 10:04:52 +0000 http://wir-sprechen-online.com/?p=9634#comment-4797 Google: “At Google we believe that open systems win. They lead to more innovation, value, and freedom of choice for consumers, and a vibrant, profitable, and competitive ecosystem for businesses. … This is counter-intuitive to the traditionally trained MBA who is taught to generate a sustainable competitive advantage by creating a closed system, making it popular, then milking it through the product life cycle. The conventional wisdom goes that companies should lock in customers to lock out competitors. … The definition of open starts with the technologies upon which the Internet was founded: open standards and open source software. … On the web, the new form of commerce is the exchange of personal information for something of value. … Trust is the most important currency online, so to build it we adhere to three principles of open information: value, transparency, and control. … Closed systems are well-defined and profitable, but only for those who control them. Open systems are chaotic and profitable, but only for those who understand them well and move faster than everyone else. Closed systems grow quickly while open systems evolve more slowly, so placing your bets on open requires the optimism, will, and means to think long term. Fortunately, at Google we have all three of these. … Open will win. It will win on the Internet and will then cascade across many walks of life: The future of government is transparency. The future of commerce is information symmetry. The future of culture is freedom. The future of science and medicine is collaboration. The future of entertainment is participation. Each of these futures depends on an open Internet.“

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