MagAppZine
Digital publishing with MagAppZine: Give us 15 minutes [and a PDF]. We’ll give you an [iPad] app; http://eicker.at/MagAppZine
Digital publishing with MagAppZine: Give us 15 minutes [and a PDF]. We’ll give you an [iPad] app; http://eicker.at/MagAppZine
Amazon introduces Kindle textbook rental: rental length between 30 and 360 days, keeps annotations; http://eicker.at/KindleTextbookRental
WSJ: Amazon plans to release a tablet computer by October, intensifying its rivalry with Apple; http://eicker.at/AmazonTablet
The iriver Story HD is the first eReader integrating the Google eBookstore; http://eicker.at/iriver
Pew: 12% of American adults own an eReader (doubled between November and May!), 8% own a tablet computer; http://eicker.at/eReaders
Amazon adds Real Page Numbers to Kindle eBooks, corresponding directly to the print edition; http://eicker.at/RealPageNumbers
GlobalWebIndex: Open web turns to packaged internet, passive experience to rise; http://eicker.at/PassiveExperience (via @rww)
GlobalWebIndex: “Social media has reached mass maturity. Today it’s no longer about massive growth but a shift of already active social consumers to ‘real-time’ technologies, such as status updates or tweets. The old view of text-based social media, defined by blogs and forums, is being surpassed, moving the impact of social media, from creating content and publishing to sharing other people’s content and ‘live’ opinions about real-world events. In short ‘real-time’ is re-orientating consumer from creator to distributor and moving the focus to traditional media and professional content. – The open browser-based web is losing out to packaged internet platforms such as mobile apps, internet connected TVs, tablets, e-readers, pc apps, gaming and video platforms. These packaged platforms are re-engineering the internet and destroying the notion of the internet being a singular entity. Crucially for the entertainment revolution, they provide professional media with the means to create sustainable internet business models, something the economics of the browser-based web totally failed to enable. – Professional ‘traditional style’ content is now a core part of the consumer online experience. Internet platforms, for hundreds of millions of consumers, are increasingly the entertainment platform of choice. This is due to continual growth of professional content in video sites (legal and illegal), the rise of ‘real-time’, and the growth of packaged platforms.”
RWW: “The report states that in the new era of social entertainment, traditional media holds the power – a change from the ‘web 2.0′ era, when the user ruled. The report argues that this will lead to a return to passive experiences by consumers. … ‘Professionals are back in the driving seat when it comes to content,’ states the report. This, it says, will lead to the Internet eventually becoming the primary mass entertainment and content delivery platform. – While that is undoubtedly true, it’s difficult to see how the author comes to this conclusion: ‘We as consumers are going back to traditional needs and demands and seeking a more passive experience.’ – The report explains that social entertainment is far more about content sharing, than creation. It goes on to suggest that this ‘light nature of interaction’ is moving the consumer back to the passive state they were in before the Internet came along. Further, that services like Facebook and Twitter turn consumers into ‘distributors.’“
Time: “The dream of Web 2.0 may be over. If a new report on internet usage is to be believed, social media has turned the internet into more of a passive experience again. … The change, the report suggests, is that social media is more about content sharing than content creation, turning users into passive consumers – or, worse, distributors – of others’ work. … Instead of a shift back towards professional/audience mode, this feels more like a blip as the landscape gets used to its new tools than anything else to me, but what do you think?”
How media has been dealing with WikiLeaks, Julian Assange, and the secrets he spilled; http://eicker.at/DealingWithWikiLeaks
The Kindle Lending Club on Facebook: Borrowing requests and lending offers are on the wall; http://eicker.at/KindleLendingClub
Ready for 2011? Predictions regarding Data, IT, Journalism and Publishing, the Metaverse and Web; http://eicker.at/Predictions
Gerrit Eicker 19:11 on 23. August 2011 Permalink |
MagAppZine: “…is a New York, NY based company founded in 2010 by former Apple employees who teamed up with an Adobe engineer to create the ultimate digital publishing tool. – MagAppZine allows publishers to create branded apps for their publications and distribute them to the world via mobile devices like the iPad, opening up their business to a whole new audience while maintaining a lower overhead. – The company’s slogan, Publishing Gone Digital, reflects MagAppZine’s mission: to give all publications the opportunity to distribute their content in the most modern way without spending an exorbitant amount of time and money.”
MagAppZine: “The creation of your branded MagApp and deployment onto the Apple App Store [starts at $2,994].”
O’Reilly: “Is the platform targeted toward a specific kind of publisher? Paul Canetti [founder]: ‘Clearly the name brings in magazines first and foremost, but the tool itself is really applicable to all sorts of publications. Anything that can be a PDF is fair game. I have a lot of conversations with small book publishers looking to create a bookstore app on a particular topic or as a branding tool for the publisher or a specific author. It is my philosophy that you should be everywhere your readers potentially are, so when someone searches for you on the App Store, it’s you that they find.’ – How can book publishers use the platform? Canetti: ‘The bookstore app is really cool, and chunking up books into collections fits nicely under the umbrella of the app. I’m also excited to start seeing sub-divisions of books – selling chapter by chapter – or using the subscription functionality to have a sort of book club app or a series where new content is being released regularly. … We’re also rolling out a new tiered monthly pricing structure that has plans starting at $99 a month.‘”
RWW: “It’s a white label, DIY app-publishing platform that is limited to PDF uploads, website viewing in an in-app browser and in-app sales of multiple issues of any publication. It looks really well thought out, simple and accessible. The price is about to drop substantially, too with the Fall release of the 2.0 version of the service. … Can PDF-type content do well in an app store context? I’m not sure, but if I had print-style content to distribute I think I would give this service a shot. It looks much nicer, frankly, than magazine reading app platforms like Zinio or HP’s Magcloud (which I love in theory but never use in practice). I want to go directly to the magazines I want to read, not wander around some app store from the app store that’s 75% filled with magazines of questionable quality.”