Aggregation
Rivera, Techmeme: Aggregation works best for industries where ideas can change views of people; http://j.mp/c7Qd4v
Rivera, Techmeme: Aggregation works best for industries where ideas can change views of people; http://j.mp/c7Qd4v
Publish, manage, and measure across multiple social media channels: Awareness Social Media Hub; http://j.mp/9TUolE
Twitter offers a Facebook app for profiles: Michael @Hoisie offers Smart Twitter for Pages; http://j.mp/Twitter-Pages
WordPress(.com) supports PubSubHubbub (PuSH; and rssCloud), matching perfectly with Twitterfeed now; http://j.mp/bOBqYY
Twitter opens its Firehose tweets API for new partners focused on real-time search and discovery; http://j.mp/a57h3O
WordPress.com adds Facebook to its Publicize options: syndicates to Twitter and Yahoo Updates, too; http://j.mp/9e0UQs
Hitwise: Facebook is the #4 source of visits to news and media, after Google, Yahoo, and MSN; http://j.mp/c557Bo
Facebook: “At any given time, the news on your home page can consist of celebrity gossip posted by your sister, sports scores from the ESPN Page, and a political debate among your friends as they cite their favorite blogs. With so much information at your fingertips on one site, Facebook can serve as your personalized news channel.”
Hitwise: “News and Media is the #11 downstream industry after Facebook, receiving 3.69% of the social networking site’s traffic. To offer a comparison, 6% of downstream traffic from Facebook went to Shopping and Classifieds last week and 6% to Business and Finance and 15% went to Entertainment websites (YouTube in particular). … Facebook could be a major disruptor to the News and Media category. And with the Wall Street Journal already publishing content to Facebook, perhaps the social network can avoid the run-ins that Google has suffered recently with Rupert Murdoch. We will continue to watch this space.”
RWW: “Facebook is the player to watch. Facebook – the dreaded privacy-violating, Farmville-drenched, closed-data, social networking megalith (which is also fun to use and great in many ways) – could be the web’s best hope for transforming the world through the power of online syndication and subscription.”
VB: “All of the metrics services rank Facebook in the top 5 of all internet sites. The only sites that get more traffic are search engines (Google) and portals (Yahoo and MSN). Clearly the status updates Facebook users post to their pages have the power to drive large amounts of traffic to media sources when links are provided.“
There are plenty of reasons why Facebook might become the most popular (not best) feed reader; http://j.mp/bX36jI
LinkedIn announced the future integration of Twitter: a bidirectional syndication of status updates; http://j.mp/14Hm8t
LinkedIn: “Today we’re announcing a partnership between LinkedIn and Twitter – and new features that we think are going to make both Twitter and LinkedIn more powerful for you. These new features will be rolling out gradually over the next couple of days. – The idea is simple: When you set your status on LinkedIn you can now tweet it as well, amplifying it to your followers and real-time search services like Twitter Search and Bing. And when you tweet, you can send that message to your LinkedIn connections as well, from any Twitter service or tool.”
NYT: “Jeff Weiner, LinkedIn’s chief executive, said that he wants LinkedIn to be the hub for all professional conversation. Integrating tweets into LinkedIn will help them find a home where they will become part of someone’s professional identity, and conversations will develop around them, he said. – What does the partnership mean for Twitter? It will have broader reach, particularly in the professional sphere, which is important because Twitter plans to make money by helping businesses make the most of the service. But whether and how the partnership will be an immediate source of revenue for Twitter is unclear.”
TC: “Professional social network LinkedIn has long had a feature that lets users update their status on their profile. But it’s plainly obvious that LinkedIn users don’t nearly use the status feature for mass communication as frequently as they use Twitter or Facebook for the same purpose. In fact, I surveyed a sampling of LinkedIn users who avidly use the site for networking but never update their status on their profile. Many didn’t even know that LinkedIn had a status update feature.”
VB: “Sending status updates to LinkedIn also fits in with Twitter’s distribution strategy. Rather than trying to keep status updates within their network, they’ve syndicated them out to others like MySpace and AOL. (Twitter can also publish tweets into Facebook’s stream, but Facebook will not allow its status updates to go the other way into Twitter.)”
Mashable: “The deal makes sense for both sides; in fact, we’re surprised it didn’t happen sooner. Whether they’ll be able to expand upon this partnership, we have yet to see. However, the potential for lucrative business intelligence and data exchange is likely going to be too much for both companies to pass up.”
WordPress.com adds access to premium photos of PicApp, dedicated to jazz up blogs with legal images; http://j.mp/165o28
Awareness: “Publish with one-click to dozens of destinations across Facebook, Twitter, YouTube and Flickr. Control who has rights to publish where with an easy-to-use web-based permissioning system. Automatically publish the right kind of content to the right social media destinations. – Centralize organizational access to social media channels. Update or remove published content in dozens of places with one-click. View detailed audit trails and publication history for every piece of published content. – Track the effectiveness and reach of published content across social media channels with one simple view of activity across your social marketing campaigns. Drill down to see the details of how a particular piece of content is being consumed, shared, commented on, and favorited. React to peaks and valleys in content activity with trend reporting. – Standard pricing for the Hub starts at $2,000 / month (with annual subscription) which includes access to 5 channels from the supported channel types.”
Mashable: “Perhaps the most rewarding aspect of the Social Marketing Hub is that marketers can manage all channel behavior – like viewing and adding comments or replies – inside their dashboards. So, you can watch the conversations happening on Facebook and Twitter and participate in all of them from a single place. For example, if there’s an inappropriate comment posted to your Facebook Page, you can remove it in the Hub. – The Social Marketing Hub includes aggregate, channel and content-specific metrics. Users can look at views, click-throughs, comments, retweets, favorites and likes. The Hub also includes sentiment analysis for both comments and the commenters that created them. This handy feature should help brands better identify and address brand advocates and naysayers. – The Social Marketing Hub is priced at $2,000 for the lowest subscription plan, which includes support for up to five channels.“