Online Advertising Spending Strong
PwC: Despite the economic downturn and slowing growth, more ad-money continues to flow to the Web; http://is.gd/3Vqb
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Gerrit Eicker 14:59 on 12. October 2008 Permalink |
AdAge: “U.S. online ad revenue was stagnant between the first and second quarters of 2008, indicating a significant mid-year slowdown, according to the latest tally from the Interactive Advertising Bureau (IAB). – Second-quarter online ad spending came in at $5.745 billion, a 12.8% increase from the same period last year, but a slight decrease from the $5.765 billion in the first quarter of 2008.”
Newspaper’s Sales Shrink Offline and Online « Wir sprechen Online. 07:31 on 13. October 2008 Permalink |
[…] | Tags: .EN, Advertising, Display Advertising, Media, Newspapers, Web While display advertising grew 7.6 percent in the second quarter (TNS), newspapers lost 2.4 percent; http://is.gd/3Xt7 […]