LBS Adoption
Pew: 28% of all American adults use mobile or social location-based services of some kind; http://eicker.at/LBSAdoption
Pew: 28% of all American adults use mobile or social location-based services of some kind; http://eicker.at/LBSAdoption
Gerrit Eicker 07:40 on 7. September 2011 Permalink |
Pew: “28% of cell owners use phones to get directions or recommendations based on their current location – that works out to 23% of all adults. A much smaller number (5% of cell owners, equaling 4% of all adults) use their phones to check in to locations using geosocial services such as Foursquare or Gowalla. Smartphone owners are especially likely to use these services on their phones. 9% of internet users set up social media services such as Facebook, Twitter, or LinkedIn so that their location is automatically included in their posts on those services. That works out to 7% of all adults. – Taken together, 28% of U.S. adults do at least one of these activities either on a computer or using their mobile phones – and many users do several of them.”
Pew: “Smartphone owners – One in ten smartphone owners (12%) have used a geosocial (‘check in’) service such as Foursquare or Gowalla, and 55% of smartphone owners have used a location-based information service. Almost six in ten smartphone owners (58%) use at least one of these services. These are all well above the average for cell owners as a whole. – Younger users – Smartphone owners ages 18-49 are more likely than those over 50 to use either geosocial or location-based services on their phones. (There are no significant differences among social media users by age in regard to automatic location-tagging.)”
Gowalla: Social City Travel Guide « Wir sprechen Online. 08:40 on 13. September 2011 Permalink |
[…] Gowalla evolves to a social city travel guide: check-ins as a commodity, storytelling at heart; http://eicker.at/Gowalla […]
Localisation « Wir sprechen Online. 09:09 on 29. September 2011 Permalink |
[…] Pew: How people learn about their local community. Topics, Newspapers, TV news, Internet; http://eicker.at/Localisation […]
Social Media Mobile « Wir sprechen Online. 10:28 on 22. October 2011 Permalink |
[…] Social networking on-the-go: U.S. mobile social media audience grows 37% in the past year; http://eicker.at/SocialMediaMobile […]
Staying in Touch « Wir sprechen Online. 09:17 on 17. November 2011 Permalink |
[…] Pew: Why do Americans use social media? – Well, obvious it’s all about staying in touch; http://eicker.at/StayingInTouch […]
Local Business « Wir sprechen Online. 11:29 on 17. December 2011 Permalink |
[…] Pew: The Internet is the source that people most rely on for material about local businesses; http://eicker.at/LocalBusiness […]
2012 « Wir sprechen Online. 11:24 on 31. December 2011 Permalink |
[…] Reviewing 2011 and welcoming 2012: What’s been news and what’ll be news in the year ahead? http://eicker.at/2012 […]
Mobile Commerce « Wir sprechen Online. 15:34 on 31. January 2012 Permalink |
[…] Pew: 52% of adult cell phone owners make their in-store decisions mobile, 19% purchase online; http://eicker.at/MobileCommerce […]
Geosocial Adoption « Wir sprechen Online. 07:01 on 28. February 2012 Permalink |
[…] 1 in 10 smartphone owners (12%) have used a geosocial (‘check in’) service; http://eicker.at/LBSAdoption […]