Facebook: Read, Watch, Listen
Will Facebook F8 fully embrace multimedia? Read. Watch. Listen. Coming soon; http://eicker.at/FacebookReadWatchListen
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Gerrit Eicker
VWBPE 2011: You are Here.
The Virtual World Best Practices in Education 2011 (3/17-19): share knowledge and experience; http://eicker.at/VWBPE #VWBPE
Gerrit Eicker
FaceTime
Apple FaceTime did not launch as a killer app, but it may end up as one, providing a halo effect; http://eicker.at/FaceTime
Gerrit Eicker
F8: Facebook to Become the Social Net?
Facebook F8, where the default is social: Open Graph, Social Plugins, Docs, Credits, Insights; http://j.mp/f8OpenGraph
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Gerrit Eicker
NYT: “On Wednesday, Mark Zuckerberg, the chief executive of Facebook, lifted the curtain on the company’s plan to spread itself across the Web. I previewed much of the company’s plan in a New York Times article on Monday. It includes a number of new features for users and developers that will make it easy for Web sites to provide ‘social experiences.’ And it will allow users to bring some of their interactions with Facebook friends to the sites they visit. … ‘We are making it so all Web sites can work together to build a more comprehensive map of connections and create better, more social experiences for everyone,’ Mr. Zuckerberg wrote in a blog post introducing the new features. … In a news conference after the speech, Mr. Zuckerberg said the new features would not change Facebook’s fundamental business model, which is based on revenue from ads on the company’s faceboook.com site. He said the plug-ins would not carry advertisements. But he said that as Facebook features spread across the Web, people’s connection to Facebook would strengthen, making the site, which has more than 400 million users, even more popular.”
TC: “Today at Facebook’s F8 conference, Mark Zuckerberg laid out his plan to turn the Web into ‘instantly social experiences.’ – The building blocks to this super-social Web are Facebook’s new Open Graph and Social Plugins, which include new ‘like’ buttons everywhere on sites outside Facebook.com, auto-login capabilities for those sites without clicking on Facebook Connect, and even a Facebook social bar which includes several of these plugins plus Facebook chat (goodbye, Meebo).”
VB: “Facebook CEO Mark Zuckerberg emphasized a different philosophy for how the Web should be organized today at the f8 conference in San Francisco. – ‘The Web is made of unstructured pages linked together. The open graph puts people at the center of the Web. It puts personal and semantic meaning behind the Web – I like this band. I am attending this event,’ he said. ‘We think what we will show you today is the most transformative thing we’ve done for the Web.’ … The company said it had rearchitected its entire structure around this strategy and was releasing a graph application programming interface. – With the new open graph approach, Facebook is launching a series of social plugins. Zuckerberg showed a demo of a CNN-Facebook integration. When a user logs on, they can see other friends or people who enjoyed the same content. There will also be a plug-in that shows the activity of friends on CNN’s website.”
VB: “These ideas are pieces of what Facebook says is a fundamentally different thesis about how the web should operate. – ‘The web is at a really important turning point right now. Up until recently, the default on the web has been that most things aren’t social and most things don’t use your real identity,’ said chief executive Mark Zuckerberg. ‘We’re building toward a web where the default is social. Every application will be designed from the ground up to use real identity and friends.‘”
RWW: “Is the New Facebook a Deal With the Devil? – Facebook blew peoples’ minds today at its F8 developer conference but one sentiment that keeps coming up is: this is scary. … This is so much new technology and it’s tied in so closely with one very powerful company that there is big reason to stop and consider the possible implications. There are reasons to be scared. The bargain Facebook offers is very, very compelling – but it’s not a clear win for the web. … This is why Facebook did a 180 degree shift on privacy last December: because it wanted to use that formerly private user data to make the web social. Privacy remains a major concern in the new scenario, but it also got a couple of nods in the use of iFrames on 3rd party sites and the big support for the OAuth password-free log-in system. … At first blush, it’s hard from a user’s perspective to find anything to criticize Facebook for in today’s announcements. Those criticisms will no doubt start to form once people wrap their heads around all the particulars. On principal, though, there’s going to be so much more Facebook around the internet that it feels like a real cause for concern. Centralization is a dangerous thing and Facebook is a young company that’s proven willing to break its contract with users in the past (see Facebook’s Privacy Move Violates Contract With Users).”
TC: “I Think Facebook Just Seized Control Of The Internet. … In my opinion, Facebook still has a ways to go towards improving its actual site if it’s really going to be the long-term center of the web. (As in, the place you go to rather than Google.com.) But its claws for pulling in outside content are now razor-sharp. It’s going to be very hard for anyone to escape. – Over the next several days and weeks, we’ll undoubtedly hear why that’s a bad thing. Maybe it is. But maybe, if Facebook plays its cards right, the web will be a bit better because it will be more connected. Of course, that’s a lot of power for a still-private company to have. Let’s hope they know what they’re doing, and aren’t evil.“
Gerrit Eicker
Virtual Worlds Education
The inworld conference Virtual Worlds Best Practices in Education: in SL on March 12th and 13th; http://j.mp/96ihOu
Gerrit Eicker
TechCrunch50 vs. Demo
Start-up conferences and the pain of PR, being scobleized in particular: TechCrunch50 vs. Demo; http://is.gd/2jtZ
Gerrit Eicker 16:21 on 21. September 2011 Permalink |
ATD: “Facebook will unveil its next massive initiative to socialize the Web at its f8 developer conferenceon Thursday. A key focus of this year’s annual event has been well reported: Content. – And that’s the way the social networking giant will play it at the confab, using the basic phrasing, ‘Read. Watch. Listen.‘ … Many of the implicit and explicit content sharing tools at f8 will have a precedent in those Facebook has built for gaming, according to sources familiar with Facebook’s plans. For instance, look for a live-updating sidebar of friends’ content consumption activity, just as the site offers for games, and separate from the news feed wall.”
TC: “The cat is out of the bag that Facebook is going to launchsomething big at its developer conference f8 this week. We’ve heard about the social music services that could be debuting in a few days, but as the New York Times conveyed this past weekend, Facebook is planning for ways to surface personal content better. And we’ve heard from a source that Facebook will introduce new buttons on the wall that will begin introducing some granularity to the ‘Like’ concept. We’re told these new buttons are ‘Read,’ ‘Listened,’ ‘Watched.’ The network will also soon launch new social commerce buttons like ‘Want‘ following the introductions of the aforementioned buttons.”
RWW: “According to reports, Facebook’s f8 developer conference this coming Thursday will have the motto ‘Read. Watch. Listen.‘ Other than reminding me of a certain tech blog’s name, this motto excites me because of the promise it holds that Facebook will fully embrace multimedia. But that has some major implications, which will affect many in the Web ecosystem. In this post we highlight 3 of the biggest potential implications. … Given my recent posts about the battle between Facebook and Google Plus, the ‘Read, Watch, Listen’ services look set to one-up Google Plus. Although who better to implement their own ‘Watch’ button than the owners of YouTube? Also Google has its own services that cover reading and listening – Google Books, Google Reader, Google Music and others – so they have a great opportunity to integrate all of those into Google Plus.”
RWW: “Facebook’s recent release strategy provides a good road map. Since the release of Google Plus, almost all of Facebook’s new features have been to counter Google’s push into its territory. Those are just reactionary moves, blips in the road. Content is going to be heavily featured at f8 and the true ground shaking updates will be announced this week. … The ‘Read‘ portion of Facebook’s announcement is perhaps the most mysterious. Yet, it has themost precedent in what Facebook has rolled out in previous years and may be tied closely with the platform’s social graph. … Facebook is already one of the top destinations for video on the Web. Most of that is shared content from the likes of YouTube, Vimeo and local news. This is going to be rolled out even further and it will likely to two-pronged – content sharing from outside of Facebook and consumption from within. … While we do not know the specific details of the ‘Listen’ products, we have clues. The primary indicators are MOG, Rdio and Spotify, all of which have been tied to Facebook over the summer. ‘Facebook Music‘ will likely be a conglomeration with MOG, Rdio and Spotify that will allow users to use Facebook as an iTunes-like streaming platform. … What does this all point to? Well, a major profile redesign could possibly be in the works to feature all of this new content. Mashable is reporting that Facebook will announce a redesign at f8 and the idea is to become ‘stickier.'”
Mashable: “Facebook plans to roll out a major redesign of user profiles at its f8 developer conference this week, Mashable has learned. – Details about the redesign are sparse, but two sources familiar with Facebook’s plans (who have asked to remain anonymous) have told us that the redesign is ‘major’ and will make Facebook profiles nexuses for consuming content.
IF: “Strengthening Broad Category Interest targeting could produce big revenue gains for Facebook. As we discussed earlier today, the Facebook Ads marketplace is inaccessible to many small businesses because they don’t have the know-how to effectively use the self-serve tool, or big enough budgets to use many of the tools and services built on the Ads API. As Broad Category Interest targeting is far easier to use than Specific Interest targeting, an improvement of the feature thanks to the ‘Read’, ‘Listened’ and ‘Watched’ buttons could help Facebook recruit this long-tail of advertisers.”
TNW: “Read: Facebook is assumed to be partnering with large online publishers like Yahoo, CNN, the Washington Post andThe Daily. – Watch: The platform will be merging with several online video hosting sites, Ooyala rumored to be one of several. – Listen: Facebook Music is coming with companies like Spotify AB and Rdio Inc. publish user activity on Facebook pages. … The Google+ vs Facebook war seems more heated than ever with Facebook putting up a good fight to maintain its lead in the world of social networking. It remains to be seen how Google+ will keep up with the seemingly impressive features Facebook has up its sleeve, and we can only watch and wait to see how it all turns out.”