Display Ads
Price: Why display ads are cool again: the shift from episodic to real-time banner ad marketing; http://eicker.at/DisplayAds
Price: Why display ads are cool again: the shift from episodic to real-time banner ad marketing; http://eicker.at/DisplayAds
Forrester: Interactive marketing spend will reach nearly $55 billion in 2014, 17% CAGR; http://tr.im/kBEk
Forrester: “Direct mail and print are suffering the most loss to interactive tools. According to our survey, 40% expect to cut direct mail budgets, while 35% will decrease newspaper spend and 28% will slash magazine money in order to spend more in interactive media.”