Facebook Credits for Websites
Facebook Credits expand further: outreach to every website, going beyond Facebook Apps; http://eicker.at/FacebookCreditsWeb
Tagged: Mobile Payments Toggle Comment Threads | Keyboard Shortcuts
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Gerrit Eicker
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Gerrit Eicker
Google Wallet
Google launches Google Wallet on Sprint: checkout wirelessly via Citi MasterCard, Pepaid Card; http://eicker.at/GoogleWallet
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Gerrit Eicker
Google: “In May we announced Google Wallet – an app that makes your phone your wallet – with Citi, MasterCard, Sprint and First Data. With Google Wallet, you can tap, pay and save using your phone and near field communication (NFC). – We’ve been testing it extensively, and today we’re releasing the first version of the app to Sprint. That means we’re beginning to roll out Google Wallet to all Sprint Nexus S 4G phones through an over-the-air update – just look for the ‘Wallet’ app. … Google Wallet enables you to pay with your Citi MasterCard credit card and the Google Prepaid Card, which can be funded with any of your existing plastic credit cards. As a thanks to early adopters, we’re adding a $10 free bonus to the Google Prepaid Card if you set it up in Google Wallet before the end of the year.”
Google: “Google Wallet is a mobile app that will make your phone your wallet. It stores virtual versions of your existing plastic cards on your phone, along with your coupons, and eventually, loyalty and gift cards. Our intention is that Google Wallet will be an open mobile wallet holding all the cards and coupons you keep in your leather wallet today. … NFC is a wireless technology that enables data transmission between two objects when they are brought within a few inches of each other. Smartphones enabled with NFC technology can exchange data with other NFC enabled devices or read information from smart tags embedded in posters, stickers, and other products. … Google Checkout is a service that enables merchants to accept and process online payments. Google Wallet, on the other hand, is a mobile app that enables users to tap and pay at physical, brick and mortar stores. … The Google Prepaid Card allows you to use Google Wallet even if you don’t have an eligible Citi MasterCard. It is a virtual card powered by MasterCard and Money Network. You can fund this prepaid card with any of your existing plastic credit cards. And since it’s purely virtual, you won’t get a physical plastic card in the mail. You can tap and pay immediately after funds are added.”
TC: “Bummed by the limited launch? Don’t be. This somewhat-cautious approach is really the only way they could do it: NFC is still a relatively new technology, with a complicated network of partners, and, most importantly, involves your money. Google is really the first company with the power to move the world towards NFC – but even for them, it’s going to be something of an uphill battle, and they’ll have to take things one small step at a time. – Fortunately, Google also just announced their next (small step) huge leap: support for Visa, Discover, and American Express cards.”
pC: “For the moment, Google Offers is only available in cities in the U.S. That means the purchase of the Daily Deal site could give Google an easy route to ramping up the service in Europe as well. … In May, when Wallet and Offers were announced by Stephanie Tilenius, Google’s VP of commerce, she described how Wallet would be about more than just payments, and would also be used for loyalty programs, check-ins and other transactions. … Google is not the only one working in these areas: on the deals front it is already competing against dominant Groupon, big LivingSocial, and fast-rising Amazon, among many others.”
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Gerrit Eicker
PayPal Goes Micropayment
PayPal starts offering Web and mobile micropayment for virtual goods: news at FT.com, games on Facebook; http://eicker.at/13
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Gerrit Eicker
PayPal: “PayPal today announced the upcoming availability of PayPal for digital goods, a new in-context, frictionless payment solution that lets consumers pay for digital goods and content in as little as two clicks, without ever having to leave a publisher’s game, news, music, video or media site. The online equivalent of dropping a quarter in the slot to buy a newspaper or play a video game, PayPal’s new solution solves a key problem for the digital goods industry by offering a faster, safer and more cost-effective way to send and receive micropayments globally. … Because PayPal for digital goods is built on PayPal’s sophisticated fraud prevention engine, developers don’t have to worry about building the systems required to protect customers’ sensitive financial information.”
PayPal Digital Goods: “An easy, low-cost way to collect payments for all types of digital goods including games, virtual goods and gifts, software and online media such as ebooks, enews, music, and videos. And, digital goods providers who offer PayPal also have access to PayPal’s active global account holders and network of established relationships with international financial and banking institutions.”
pC: “[PayPal’s] new Mobile Express Checkout allows users to opt-in and remain logged in across mobile apps to make purchases in two clicks. Starbucks will use it to reload of Starbucks Cards directly from its Starbucks Card Mobile app for iPhone and iPod touch. A beta program taps into location-based services on the phone. The new iPhone PayPal app will allow users to find businesses nearby that accept PayPal for mobile payments. Finally, VeriFone is partnering with PayPal to offer merchants the ability to take credit card and PayPal payments in their store – or anywhere – using an application.”
VB: “The announcement comes as eBay continues to focus more on PayPal rather than on its online auctions as the primary revenue stream for the company. Just last quarter, eBay’s auction revenues stopped growing more than 10 percent year-over-year for the first time since late 2009, while PayPal continued to grow at a steady rate. – But this isn’t the first time PayPal has made some kind of promise to jump on board with micropayments. In fact, the company has said it would explore this opportunity for the past six years.”
AF: “PayPal is already one of the payment methods for Facebook Credits but the new system means that Facebook users won’t even have to leave the site to authenticate their purchase. … The lack of a good micro-payment system has been holding back the monetization of digital content for some time. PayPal’s new service, with faster payment and lower fees, could be an important part of the solution, though I hope the company doesn’t end up with a monopoly.”
IF: “PayPal is broadly focusing on social, mobile and local, company product development vice president Osama Beider said on stage at the event today. The focus comes as these markets have exploded, helping to drive PayPal’s own revenue – and spur a variety of alternative payment competitors.”
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Gerrit Eicker
Local Business: Online and Offline
Cheney: We are on a new frontier of mobile commerce and life after check-ins looks pretty good; http://j.mp/9sW3ea
Gerrit Eicker
Web Marketing
Liodice: 10 technological advances marketers can not live without; http://j.mp/bhX3rM
Gerrit Eicker
Amazon Mobile Payments Service (MPS)
Via Amazon Mobile Payments Service (MPS) customers can experience easy purchasing on their mobiles; http://j.mp/BN4GK
Gerrit Eicker 10:57 on 25. October 2011 Permalink |
Facebook: “Facebook Credits for websites – We have begun working with a few developers to test the ability to offer Facebook Credits on websites, with the goal of helping them offer a more unified app experience to users beyond apps on Facebook. One early example is Collapse! Blast on Gamehouse.com. – At this time, we are focused on gathering early developer feedback. We will keep you posted as our tests continue. If you are interested in Facebook Credits for websites should we broaden the test, please sign up here.”
GigaOM: “Facebook isn’t a true PayPal competitor, but it’s taking some steps toward becoming an online payments provider outside of its Facebook properties. The social networking giant has begun testing the use of Facebook Credits on two games, Uno Boost and Collapse! Blast, both available on gaming portal GameHouse. … This could be a big springboard for Facebook to become a major payments player if it aggressively takes its Facebook Credits to other properties on the web. … I wouldn’t be surprised if Facebook is eyeing this market. Mobile payments is booming now and expected to become a $670 billion market by 2015. But it starts with small tests like the one with GameHouse. … Hulett said he believes though its early Facebook Credits could be a big driver of revenue for Facebook, similar to how PayPal has become the main engine of growth for eBay. That will still be ways off, but if Facebook plays its cards right and learns important lessons along the way, it might not be a stretch.”
IF: “Facebook’s virtual currency is currently the mandatory payment method for all Facebook games on the web, a payment option for Facebook apps, and became available as a payment option to mobile app developers last week. … If the test does indicate a demand for Credits as a payment option outside of Facebook.com, its unclear whether Facebook would require developers to use its virtual currency exclusively. It could simply make them an additional payment option, the way Credits currently work for Facebook.com apps as well as mobile apps and games. … More users maintaining a balance of Credits also makes Facebook a more lucrative platform for developers. … Facebook Credits for Websites could become a significant revenue source and powerful way to attract developers.”
ATD: “Facebook is now allowing its virtual currency to be used off of its social network, a feature that some game companies are finding valuable as they seek new ways to monetize their own sites. … GameHouse is one of the first to try using Credits off of the network, but there will likely be others following. – Earlier this month, Zynga announced Project Z, its own gaming platform, which will provide a seamless game experience between Facebook and its own Web site. Despite creating a separate game network, as we wrote at the time of the announcement, Facebook’s influence will be everywhere.”
ZDNet: “Facebook takes a 30 percent cut of all revenue earned through Facebook Credits, leaving developers with the remaining 70 percent. It’s not clear how much revenue the company makes from the virtual currency, but it appears to be a growing percentage of its overall revenue. It could be massive if Facebook Credits for websites takes off.“