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  Gerrit Eicker 16:28 on 6. June 2011 Permalink
  Tags: .EN ( 3,425 ), Advertising ( 474 ), Business ( 1,192 ), Business Models ( 71 ), Content ( 174 ), Customer Loyalty ( 8 ), Demographics ( 26 ), Financial Times, Loyalty ( 6 ), Marketing ( 879 ), Metered Paywalls, Metered Systems, Net ( 2,755 ), Nethnology ( 1,119 ), News Media ( 56 ), Newspapers ( 148 ), Organisation ( 420 ), Paid Content ( 49 ), Paid Media, Paywalls ( 17 ), Pricing ( 12 ), Publishing ( 640 ), Readers ( 41 ), SEM ( 13 ), SEO ( 42 ), Web ( 3,322 )   

  Metered Paywalls 

  Newspapers can tailor their pricing structure rather than use a one size fits all-approach; http://eicker.at/MeteredPaywalls

   
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  Gerrit Eicker 07:04 on 27. September 2010 Permalink
  Tags: .EN ( 3,425 ), 2010 ( 49 ), Advertising ( 474 ), Agencies ( 6 ), Audio ( 40 ), Branding ( 189 ), Brands ( 197 ), Business ( 1,192 ), Campaigning ( 62 ), Campaigns ( 24 ), Collaboration ( 70 ), Communications ( 594 ), Consumer-controlled Marketing, Consumers ( 122 ), Content ( 174 ), Convergence ( 16 ), Conversation ( 49 ), Creativity ( 40 ), Customisation ( 8 ), Dialog ( 82 ), Earned Media ( 2 ), Empowerment ( 6 ), Experts ( 10 ), Interpublic, Marketers ( 39 ), Marketing ( 879 ), Marketing Performance ( 2 ), Marketing Performance Management ( 3 ), Marketing Performance Measurement ( 3 ), Maxus, Measurement ( 37 ), Media ( 621 ), Media Agencies ( 2 ), MediaCom, MediaVest, Mindshare, MPG, Nethnology ( 1,119 ), OMD, Omnicom, Optimedia, Owned Media, Paid Media, Performance ( 11 ), Planning ( 3 ), Platforms ( 56 ), Predictions ( 55 ), Publicis, Quotes ( 584 ), Social Media ( 1,080 ), TargetCast, TV ( 131 ), Values ( 31 ), Video ( 197 ), Web ( 3,322 ), WPP ( 2 )   

  Media Agency Future 

  Media agency leaders: What the media agency of the future will look like; http://j.mp/9gUvYK