Google Plus Pseudonyms? Not yet!
Google Plus updates its real name policy: allows nicknames if they are ‘established‘; http://eicker.at/GooglePlusPseudonyms
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Gerrit Eicker
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Gerrit Eicker
Facebook News Feed: Relevance?
Facebook redesigns its news feed for more relevance: resistance is futile; http://eicker.at/FacebookNewsFeedRelevance
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Gerrit Eicker
Facebook: “Starting today, it will be easier to keep up with the people in your life no matter how frequently or infrequently you’re on Facebook. … Now, News Feed will act more like your own personal newspaper. You won’t have to worry about missing important stuff. All your news will be in a single stream with the most interesting stories featured at the top. If you haven’t visited Facebook for a while, the first things you’ll see are top photos and statuses posted while you’ve been away. They’re marked with an easy-to-spot blue corner. … Ticker shows you the same stuff you were already seeing on Facebook, but it brings your conversations to life by displaying updates instantaneously.”
Guardian: “‘Lame,’ snarks Brandi Genest Weeks on the Facebook blog. ‘Quite frankly I don’t want Facebook deciding who is most important in my life. I want my news feed to just go chronologically and if I want to hide posts from someone, I will. Stop changing. You’re becoming MySpace and I left there for a reason.’ – Ouch. And 845 people ‘Liked’ Brandi’s comment. Almost 500 disgrunted Facebook users concurred with Fiona Robinson, who blasted: “NOOOO! I STILL want ‘most recent’ at the top like it used to be, so we have the OPTION of seeing what has been posted most recently instead of what Facebook deems a ‘top story’. This is total garbage. … Once the ticker is populated with my friends’ Spotify tunes, Vevo videos or Wall Street Journal stories, then I’m interested. How about you?”
RWW: “Whenever Facebook launches a major re-design, there is a user outcry. Partly that’s because Facebook is known for its clumsy and confusing design, partly it’s because people are resistant to change. This time round though, the main issue is that Facebook is trying to be something it is not: a newspaper. … Don’t get me wrong, I applaud many of the changes that Facebook has recently made and is about to make. … Lists for friends, media sharing, filtering information that you see on your homepage through the Subscribe button. All of those are features that enhance Facebook’s core purpose: to be asocial network. And just as importantly, all of those features are directly controlled by the user. Not by Facebook’s software.”
GigaOM: “The repeated use of the term ‘newspaper’ makes it obvious that Facebook wants this new feature to be about more than just seeing updates from your friend’s birthday party – and it could become especially interesting when combined with another new Facebook feature: the launch of the ‘Subscribe’ service, which allows users to follow and get updates from people or sources they are not friends with, in much the same way that Twitter does. Facebook has been promoting that feature as a way to stay connected to what celebrities and journalists are doing, and it seems likely that many of those items could wind up on the top of your ‘personal newspaper‘ thanks to the news feed changes.”
GigaOM: “The new updates show that Facebook is still in the midst of the ‘launching season’ CEO Mark Zuckerberg first discussed in June, when it announced a new video chat feature with Skype. With the company’s f8 developer conference coming up this Thursday, something tells me that Facebook still has a few more big announcements up its sleeve.”
AF: “Lest any of us mistake the redesigned news feed and official ticker launch as Facebook giving away the goods before the f8 developers conference this week, Schact said that the company has plenty of other things to announce at the annual event on Thursday. – Of course, users of Facebook will likely grumble about the changed formatting and then decide they like this layout when the next one comes through – that happens every time the site revamps its layouts.”
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Gerrit Eicker
Facebook Balancing
Ray bringing balance: Three reasons to stop demonizing Facebook and Mark Zuckerberg; http://eicker.at/FacebookBalancing
Gerrit Eicker
Web Writing
Writing for the Web: 20 tips from Reiss; http://j.mp/8Zws6P (via @mseibert), 20+ papers from Nielsen; http://j.mp/denaAR
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Gerrit Eicker
Reiss: “The truth is, most online readers don’t care much about how web writers tackle grammar, spelling, and punctuation as long as they get the information they need. That said, good grammar does build trust in your organization. Proper spelling does, too – so proofread your text and ask a professional copywriter to look it over if at all possible.”
Reiss’ 20 tips:
1. Kill your darlings
2. Apply George Orwell’s rules
3: Build shared references
4. Write front-loaded paragraphs
5. Accept that people read differently on the Web
6. Respect levels of detail
7. Don’t make things too granular
8. Define your goal
9. Minimize instructions
10. Eliminate ‘happy talk’
11. Be objective
12. Be personal
13. Be concise
14. Avoid secret language
15. Make stuff scanable, skimable, usable
16. Write communicative subheads
17. Write accurate labels
18. Go back and edit your work
19. Remember to write the ‘invisible’ text
20. Don’t let anyone talk you into increasing keyword density for SEONielsen: “Research on how users read on the Web and how authors should write their Web pages.”
Gerrit Eicker
Silentale
Keep track of your contacts and conversations: Silentale is a kind of personal CRM system; http://j.mp/9joZZW
Gerrit Eicker 07:47 on 24. January 2012 Permalink |
Horowitz, Google: “Since launch we’ve listened closely to community feedback on our names policy, as well as reviewed our own data regarding signup completion. The vast majority of users sail through our signup process – in fact, only about 0.1% submit name appeals. … Today we’re pleased to be launching features that will address and remedy the majority of these issues. To be clear – our work here isn’t done, but I’m really pleased to be shipping a milestone on our journey. … Over the next week, we’ll be adding support for alternate names – be they nicknames, maiden names, or names in another script – alongside your common name. This name will show up on your Google+ profile and in the hovercards which appear over your name. … On Google+, we try to flag names which don’t represent individuals, such as businesses or abstract ideas which should be +Pages. Sometimes we get this wrong, so starting today we’re updating our policies and processes to broaden support for established pseudonyms, from +trenchcoat to +Madonna. – If we flag the name you intend to use, you can provide us with information to help confirm your established identity.”
Google: “Your name and Google+ Profiles – Google+ makes connecting with people on the web more like connecting with people in the real world. Because of this, it’s important to use your common name so that the people you want to connect with can find you. Your common name is the name your friends, family or coworkers usually call you. For example, if your legal name is Charles Jones Jr. but you normally use Chuck Jones or Junior Jones, any of these would be acceptable. – If you are unable to complete the Google+ sign-up flow, or if your profile is or could be suspended for a name-related issue, review our guidelines below. If your profile name was already saved, and we find your name doesn’t adhere to our Names Policy, you will have a four day grace period to change your name or appeal our finding before we take further action. … If you’ve followed these guidelines but your name still isn’t being accepted by our system, please follow the on-screen instructions to submit your name for review. You can provide us with several different types of information to help confirm your established identity. These could include: Scanned official documentation, such as a driver’s license – Proof of an established identity online with a significant following – References to an established identity offline in print media, news articles, etc. – We’ll review the appeal and typically get back to you within a few days. We may also ask for further information, such as proof that you control a website you reference.”
RWW: “Google’s initial handling of pseudonyms on Google+ was draconian. Critics argued that a real-names policy endangers politically active users, and that it’s not even how real peoples’ identities work. In response, Google’s Vic Gundotra said in October that Google+ pseudonym support was coming. Today’s addition of ‘alternate names’ at least allows users to display an identity of their choice, but Google will still actively patrol the network to establish users’ identities. … Kevin Marks has captured Google engineer Yonatan Zunger’s explanation of the policy, making clear that Google only cares that the names on Google+ sound real. According to Zunger, Google doesn’t care whether you use your own name, only that it looks like a name to Google’s algorithm. Short online handles are not allowed.”
VB: “However, Google+ accounts are increasingly being linked to other Google web product accounts, from Gmail to Blogger. Someday soon, Google+ accounts will likely be linked to products like Google Checkout, where only a ‘real world’ identity will do. As Horowitz mentioned in a recent long interview with VentureBeat, Google is well aware of the complexities and challenges of managing multiple personas and identities online, and the company is thinking carefully about how to let each one of us be who we are, whatever that means for us, on Google’s Internet. – Saying that there are three ways to use any web product, unidentified, identified or pseudonymous, Horowitz told us last year, ‘Certainly, some products like Google search will support ‘incognito’ mode… (but) something like Google Checkout is the highest bar, where financial processes are involved. And there’s a spectrum in between. Some products make sense to support in multiple modes, and it’s sort of a product-by-product decision.‘”
TC: “Moving forward, Google says that when the Google+ team flags a user name, people can appeal the decision by showing that it’s an ‘established identity,’ either offline or online – though if it’s an online identity, it needs to have ‘a meaningful following.’ – In discussing the issue, Horowitz says that only 0.1 percent of users submit name appeals. Of those users, 60 percent want to add nicknames, 20 percent are businesses that accidentally created a personal Profile rather than a company Page, and 20 percent are people who would prefer to use pseudonyms. To address nicknames, Google+ is adding support for alternate names that display alongside your legal name.”
ZDNet: “Pseudonyms on Google Plus? Wrong. – Google Plus is now only supporting ‘nicknames’ and names in another script in addition to the ‘real name’ users are require to register with the service. – Users’ birth names (or names on ID) are still rooted to the account and displayed with the added name. – The change they made on this explosive issue is minor. The implementation makes it clear that this is ‘nickname’ support and not true pseudonym support. – Clarification: The very limited pseudonym option to be offered in Plus is not tied to a user’s ‘real name’ only if the user signs up for a new account using a pseudonym (and the ‘nym is considered ‘established’ and gets approved by Google’s hazy ‘appeal’ process – or you are famous, like Horowitz’s example, Madonna). … A pseudonym is a different name that is used in place of someone’s real name, for a wide variety of legitimate reasons. … Google Plus and its truly problematic pseudonym policy encompasses issues of online harassment, personal safety, political speech, sexual minorities, women and gender identity, privacy, the collection and use of personal information by corporations, identity verification, and online deception. – So if you left Google Plus because you couldn’t safely use a pseudonym – don’t come back just yet.“