Microsoft and Facebook vs. Google
Williams: Why the Microsoft–Facebook–alliance really is a threat to Google; http://eicker.at/MicrosoftFacebook
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Gerrit Eicker
Google Plus One
Google wants likes too: +1 adds shared links to Buzz profiles, impacts search results of followers; http://eicker.at/PlusOne
Gerrit Eicker
Like!
The Like Log Study: What web content gets most Facebook Likes? Put significant effort in your top stories; http://eicker.at/Like
Gerrit Eicker
Social Payday
McKinsey: Companies using the [Social] Web intensively gain market share, margins; http://eicker.at/Payday (via @netzoekonom)
Gerrit Eicker
Social Internet
Pew (PDF): The internet is now deeply embedded in group and organizational life in America; http://eicker.at/SocialInternet
Gerrit Eicker
Facebook: Our Singular Login?
Has Facebook already won the digital identity war? And, how portable are our digital identities? http://eicker.at/SingularLogin
Gerrit Eicker
Curation
Why search fails and why curation probably returns as a new foundation for a new algorithmic search; http://eicker.at/Curation
Gerrit Eicker
Socialblaze
Social media optimisation: Socialblaze launches public beta, focuses analytics, social media ROI; http://eicker.at/Socialblaze
Gerrit Eicker
Facebook Places
Facebook cements location, Facebook Places as a key feature of future developement; http://eicker.at/FacebookLBS
Gerrit Eicker
Facebook Single Sign-on
Facebook revamps the mobile log-in process with Facebook Single Sign-on, opens location APIs; http://eicker.at/SingleSignOn
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Gerrit Eicker
TC: “Today at its mobile event, Facebook has just announced that it’s opening up its Write API and Search API to Facebook Places, in addition to the Read API that launched earlier this year. – So what does that mean? Facebook first launched its location APIs at its Places event in August, but it was split into two main sets of functionality: Read and Write access. Most developers only had access to the former – with a user’s permission, a third-party app could pull in Places data from Facebook. But only a handful of large partners had access to the Write functionality, which lets a user syndicate updates the other direction (for example, a check-in on SCVNGR also updates your Facebook Places status).”
TC: “This is a button that third-party developers can use to give users a one-click way to sign on. ‘It removes the need to ever have to type a username or password again,’ Tseng noted. This is all about ‘saving you time from things you have to do, to the stuff you want to do,’ he continued. – This is something that Zuckerberg has been talking about for a while now. And back in August, CTO Bret Taylor noted that they have a team called “Platmobile” working on this very thing. – Tseng noted that implementing this is just a few lines of code. In fact, it’s the same permission system that over a half million games and apps use today on facebook.com, he said. And with that, he invited people from Groupon and Zynga to talk about their experience implementing this.”
RWW: “Interoperability between social networks means that the social connections available are no longer scarce, and service providers must then compete based on quality and kind of service. Want the push notifications Foursquare offers from groups like the History Channel or the Independent Film Channel when you check-in near a point of interest they’ve annotated? Then use Foursquare; you don’t have to lose track of your friends on other networks when all the networks are tied into Facebook. Want the design elegance and collections of locations gathered into Trips that Gowalla offers? Then use Gowalla. You can still see where your friends are if they are using Foursquare instead. – Want to create a radically new place-based social networking experience? No longer will you need to convince potential users to leave their friends behind on more established networks and wander into your lonely wilderness. You’ll just offer them a new lens through which to view the world and their friends on other networks.”
TNW: “Obviously, today’s event cemented location/Places as a key feature of Facebook. Expanding the ability to check-in on Android is an especially good move for Facebook at this point, as is the opening up of its Places APIs to all developers. Before today, the Places platform was simply too limiting to show what it is capable of, and now we should start to get a taste of that potential (or not). … Facebook, for the foreseeable future, is dependent on Apple’s and Google’s location determination. – Of course, once Facebook has that, it then translates that to its own Places database (and/or compares it to the third-party check-in app that is feeding Places) or users can create the venue. This last part was a huge issue at smaller location startups, and Facebook said that it realizes that this will be a hurdle to get over with Places moving forward. … What Facebook will end up doing beyond today, we’ll have to wait and see, but it certainly sounded from my discussions that the wish lists is already quite long, and that Facebook expects that those future enhancements will allow it to dominate this space.“