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  Gerrit Eicker 19:42 on 24. February 2011 Permalink
  Tags: .EN ( 3,425 ), Analysis ( 94 ), Analytics ( 68 ), Brand Metrics ( 3 ), Brand Value ( 3 ), Branding ( 189 ), Branding Metrics ( 2 ), Brands ( 197 ), Business Metrics ( 5 ), Business Value ( 6 ), Communications ( 594 ), Communities ( 90 ), Community Management ( 8 ), Consumer Insights, Customer Service ( 10 ), Facebook ( 641 ), Facebook Fans ( 11 ), Insights ( 7 ), IT ( 1,958 ), Marketing ( 879 ), Marketing Performance Management ( 3 ), Marketing Performance Measurement ( 3 ), Metrics ( 23 ), Monitoring ( 23 ), Net ( 2,755 ), Performance ( 11 ), PR ( 175 ), Social Media ( 1,080 ), Social Media Analysis ( 34 ), Social Media Analytics ( 10 ), Social Media Management ( 25 ), Social Media Marketing ( 81 ), Social Media Marketing Metrics ( 5 ), Social Media Measurement ( 42 ), Social Media Metrics ( 21 ), Social Media Monitoring ( 23 ), Social Media Plan ( 2 ), Social Media Planning, Social Media ROI ( 7 ), Social Media Values ( 2 ), Twitter ( 655 ), Twitter Followers ( 20 ), Values ( 31 ), Web ( 3,322 ), Web Metrics ( 2 )   

  Social Media Metrics and ROI 

  Which social media marketing metrics matter? http://eicker.at/2f What about social media values and ROI? http://eicker.at/2g

   
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  Gerrit Eicker 06:55 on 12. February 2011 Permalink
  Tags: .EN ( 3,425 ), Business ( 1,192 ), Business Methods ( 38 ), Communications ( 594 ), CRM ( 23 ), Facebook ( 641 ), Fail, Failure ( 3 ), HR ( 9 ), Management ( 29 ), Marketing ( 879 ), Marketing Strategy ( 10 ), Media ( 621 ), Net ( 2,755 ), Nethnology ( 1,119 ), Plan ( 2 ), Planning ( 3 ), Platforms ( 56 ), Quotes ( 584 ), ROI ( 10 ), SCRM ( 16 ), Social ( 185 ), Social Business ( 16 ), Social CRM ( 17 ), Social Media ( 1,080 ), Social Media Management ( 25 ), Social Media Marketing ( 81 ), Social Media Plan ( 2 ), Social Media Planning, Social Media ROI ( 7 ), Social Media Strategy ( 9 ), Social Platforms ( 7 ), Social Relationship Marketing ( 9 ), Strategy ( 79 ), Twitter ( 655 ), Web ( 3,322 ), Win, YouTube ( 72 )   

  Social Media Planning 

  Solis: In social media, failing to plan is planning to fail. Answers require research, not just listening; http://eicker.at/29

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