State of the Blogosphere 2010
Technorati Blogosphere 2010: lines between blogs, microblogs, social networks are disappearing; http://eicker.at/Blogosphere2010
Technorati Blogosphere 2010: lines between blogs, microblogs, social networks are disappearing; http://eicker.at/Blogosphere2010
Technorati, keeper of the Top 100 Blogs list, raised new venture capital and relaunched its site; http://j.mp/19oZ1L
Technorati starts releasing its State of the Blogosphere 2009 report: Who Are the Bloggers? http://j.mp/3edQ1t
http://Twittorati.com: Where the blogosphere and twittersphere meet; by Technorati, http://tr.im/rliw
Technorati: The time has come to retire the original Technorati crawler. – http://tr.im/f92h
Technorati‘s State of the Blogosphere asks for: The How of Blogging? – http://is.gd/36zy
TC: “Blogging is a volume game. The more you post, the more chances there are that someone else will link to one of your posts. (Technorati rank is based on the number of recent links to your blog). The majority of the Top 100 blogs tracked by Technorati post five or more times per day, and a full 43 percent post more than 10 times per day. Meanwhile, 64 percent of the 5,000 blogs ranked lower than 600 post two to four times a day, which is still a serious commitment. – In fact, about a quarter of all bloggers spend more than 10 hours a week posting, and 66 percent spend more than 3 hours a week.“
Technorati‘s State of the Blogosphere asks: What are bloggers blogging about and why? – http://is.gd/30R9
Technorati starts releasing its State of the Blogosphere 2008 report: Who Are the Bloggers? – http://is.gd/2Zx9
TC: “And the average blog that runs ads, according to Technorati, is actually making money: ‘Among those with advertising, the mean annual investment in their blog is $1,800, but it’s paying off. The mean annual revenue is $6,000 with $75K+ in revenue for those with 100,000 or more unique visitors per month.’ – The $6,000 a year I can believe. The $75,000 figure is harder to swallow, especially with only 100,000 visitors a month. But directionally there is no doubt that blogs are bringing in more cash.”
http://TechnoratiMedia.com matches bloggers and social media creators with marketers who want to join the conversation.
Gerrit Eicker 08:35 on 5. November 2010 Permalink |
Technorati: “The 2010 edition of State of the Blogosphere finds blogs in transition – no longer an upstart community, now with influence on mainstream narratives firmly entrenched, with bloggers still searching for the next steps forward. Bloggers’ use of and engagement with various social media tools is expanding, and the lines between blogs, micro-blogs, and social networks are disappearing. As the blogosphere converges with social media, sharing of blog posts is increasingly done through social networks – even while blogs remain significantly more influential on blog content than social networks are. – The significant growth of mobile blogging is a key trend this year. Though the smartphone and tablet markets are still relatively new and most analysts expect them to grow much larger, 25% of all bloggers are already engaged in mobile blogging. And 40% of bloggers who report blogging from their smartphone or tablet say that it has changed the way they blog, encouraging shorter and more spontaneous posts. – Another important trend is the influence of women and mom bloggers on the blogosphere, mainstream media, and brands. Their impact is perhaps felt most strongly by brands, as the women and mom blogger segment is the most likely of all to blog about brands. In addition to conducting our blogger survey, we interviewed 15 of the most influential women in social media and the blogosphere. – These changes are occurring in the context of great optimism about the medium: over half of respondents plan on blogging more frequently in the future, and 43% plan on expanding the topics that they blog about. Bloggers who get revenue from blogging are generally blogging more this year than they were last year. And 48% of all bloggers believe that more people will be getting their news and entertainment from blogs in the next five years than from the traditional media. We’ve also asked consumers about their trust and attitudes toward blogs and other media: 40% agree with bloggers’ views, and their trust in mainstream media is dropping.“