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  • Gerrit Eicker 07:00 on 11. March 2013 Permalink
    Tags: , , , , , , , Tweets, ,   

    Twitter: für Jugendliche ein Randphänomen 

    Twitter ist für Jugendliche ein Randphänomen: nur wenige lesen (7%) oder verfassen (4%) Tweets; http://eicker.at/JIM2012

     
  • Gerrit Eicker 12:51 on 12. March 2012 Permalink
    Tags: , , , , , , , Tweets, ,   

    Anatomy of a Tweet 

    RWW: How to write readable, retweetable #Tweets; http://j.mp/xFnI2E #Timing http://eicker.at/PublishingTiming

     
  • Gerrit Eicker 08:35 on 27. January 2012 Permalink
    Tags: , , , , , , , , , , Countries, , , , , , , , , , Nationalisation, , , , , , , , , , , Tweets, , , ,   

    Twitter Censorship 

    Twitter censorship becomes nationalised: starts censoring tweets country by country; http://eicker.at/TwitterCensorship

     
    • Gerrit Eicker 08:35 on 27. January 2012 Permalink | Reply

      Twitter, 2011: “The Tweets Must Flow – The open exchange of information can have a positive global impact. This is both a practical and ethical belief. On a practical level, we simply cannot review all one hundred million-plus Tweets created and subsequently delivered every day. From an ethical perspective, almost every country in the world agrees that freedom of expression is a human right. Many countries also agree that freedom of expression carries with it responsibilities and has limits. – At Twitter, we have identified our own responsibilities and limits. There are Tweets that we do remove, such as illegal Tweets and spam. However, we make efforts to keep these exceptions narrow so they may serve to prove a broader and more important rule – we strive not to remove Tweets on the basis of their content. – Our position on freedom of expression carries with it a mandate to protect our users’ right to speak freely and preserve their ability to contest having their private information revealed.

      Twitter, 2012: “Tweets still must flow – As we continue to grow internationally, we will enter countries that have different ideas about the contours of freedom of expression. Some differ so much from our ideas that we will not be able to exist there. Others are similar but, for historical or cultural reasons, restrict certain types of content, such as France or Germany, which ban pro-Nazi content. – Until now, the only way we could take account of those countries’ limits was to remove content globally. Starting today, we give ourselves the ability to reactively withhold content from users in a specific country – while keeping it available in the rest of the world. We have also built in a way to communicate transparently to users when content is withheld, and why. – We haven’t yet used this ability, but if and when we are required to withhold a Tweet in a specific country, we will attempt to let the user know, and we will clearly mark when the content has been withheld. As part of that transparency, we’ve expanded our partnership with Chilling Effects … which makes it easier to find notices related to Twitter. … One of our core values as a company is to defend and respect each user’s voice. We try to keep content up wherever and whenever we can, and we will be transparent with users when we can’t. The Tweets must continue to flow.”

      GigaOM: “The company said laws around what content is legal to distribute differ from country to country, and the new system will allow it to remove tweets only for users in a specific area, rather than censoring the entire network. But no matter how Twitter phrases it, this news is going to concentrate attention on one thing: that a corporate entity, however well-meaning, controls which tweets are seen or not seen. … Of course, making it public didn’t help Twitter in its fight to resist the court order – in the latest decision in the case, a court ruled that it would have to turn over the data, which includes IP addresses and email addresses – but at least it made it obvious what was happening. … That said, however, the reality is that Twitter has just opened itself up to all kinds of conspiracy theories about what tweets it is or isn’t withholding – and on whose behalf it is removing them. … More than anything else, Twitter’s announcement highlights both how integral a part of the global information ecosystem it has become, and how vulnerable that ecosystem can be when a single entity controls such a crucial portion of it. How Twitter handles that challenge will ultimately determine whether it deserves the continued trust of its users.

      RWW: “In an email, Twitter spokesperson Jodi Olson said the company was not backing off its commitment to free expression. – ‘Just to be clear, this is not a change in philosophy and there are still countries to which we will not go,” Olson said. ‘We hold freedom of expression in high esteem and work hard not to remove Tweets.‘ – The three major, U.S.-based social networks are all currently banned in China, a country analysts all agree is crucial for future growth. While Twitter’s post did not specifically mention China, it clearly positions the company ahead of Facebook and Google+ in articulating a career policy for handling content that may rile Chinese government officials. … ‘This launch gives us the ability, when we have to, in response to a valid legal request, withhold a Tweet in a specific country and to keep that Tweet visible for the rest of the world,’ Olson said Thursday. ‘Our policy in these cases is to 1) promptly notify the affected users, unless we are legally prohibited from doing so; 2) withhold the content in the required countries only, rather than worldwide; 3) clearly indicate to viewers that a Tweet or Account has been withheld, and 4) make available any requests to withhold content through our partnership with Chilling Effects.‘”

      VB: “Should you believe the company’s assertions (and we do), you can boil it all down to this: Twitter has craftily granted itself the ability to honor the requests it has to in order to remain operable in some countries and yet still simultaneously uphold its commitment to freedom of expression. – Twitter has also made a promise to be more forthcoming with members about any tweets it decides to withhold from them. The company has decided to make public a page with a record of cease and desist orders, and will attempt to let a user when his or her tweet is withheld.”

      TC: “In a way, it’s a good solution: countries where it is forbidden to speak ill of God or well of Hitler will now be able to extend those restrictions to Twitter. But, on the other hand, countries where it is forbidden to speak ill of God or well of Hitler will now be able to extend those restrictions to Twitter. … The problem is that in a way, that is worse. Twitter, and the net in general, are by nature a global communication platform. National conflicts on the internet (for example, an album being released in October in the UK and December in the US) are strange and illogical. Before this announcement, Twitter was a global platform on which something was either said or not said, on a global scale. Now, Twitter’s new power to enforce censorship depending on your country both legitimizes the blocks and concedes international territory specifically to countries that ‘have different ideas about the contours of freedom of expression.’ This diplomatic casting of the restriction of speech, from a company that is built around the idea of free communication, is troubling. … A meta-national community like Twitter must both transcend and respect its constituent parts, and that requires some tough decisions. Let’s hope they made this decision with the promise of better global communication in mind.

  • Gerrit Eicker 08:26 on 7. January 2012 Permalink
    Tags: , , , , , , , , , , , , Key Visuals, , , , , , , , , , , , , , Tweets, , Twitter Brand Pages, , , , , Visuals,   

    Twitter Brand Pages 

    Twitter’s relaunch includes Twitter Brand Pages: an eye tracking study predicts hard work; http://eicker.at/TwitterBrandPages

     
    • Gerrit Eicker 08:26 on 7. January 2012 Permalink | Reply

      SimpleUsability [PDF]: “Users were drawn to different sections of the branded pages depending on the features each employed. All pages received initial attention on the section of the page that contained imagery. Generally this was the promoted tweet, but on the Staples page the promoted tweet did not contain any visual elements so the header image initially received more attention. … 1. Header images need to work hard – Header images can communicate how users can interact with the page. … Advertising can lead to too much of a corporate feel. … Competitions and promotions can entice users and encourage exploration. … 2. Promoted tweets need to take advantage of embedded visuals – A promoted tweet featuring an image draws users in. – This can quickly convey and affect the brand values of a company. Users made assumptions about the company on whether they were either corporate or approachable from the content of the image. … Promotional tweets can reinforce other featured content. – The promoted tweet on Staples featured a link to the competition referenced in the header. The promoted tweet and the header image supported each other as they were relaying the same message to the users in two different forms, one predominantly pictorial and the other completely text based. – Embedding video in the promoted tweet instantly engages the user. … 3. Users make brand decisions based on tweets – A range of tweets on the page communicates to users the level of interaction between the company and the user. The HP page featured tweets for different types of interaction including general replies, retweets and complaints. This gave the feeling that the company was being honest and that the tweets were genuine interactions with their followers. … So while Twitter shifts to incorporating the new features to the brand pages in order to engage those who see the page, the likelihood is that many of the brand’s followers may never see the page at all. This means that the strength of a company’s following will be based on what they tweet. … Also, with regards to the header, companies should keep in mind that due to its size and position on the page, users might assume that it is a clickable banner. … When they were unable to interact with the header they were annoyed and lost interest in page. … If a brand page comes across as either too sales-heavy, it will not hold the user’s attention. Users preferred when they could see the more ‘human’ side to the brand…

      RWW: “While some initially heralded Twitter brand pages as a ‘game changer,’ that scenario may not play out. One of the major problems facing brand pages, as noted in the SimpleUsability study, is that once someone starts following a Twitter account or brand page, there is usually no reason for them to return to the page as all of the new and relevant information will show up as tweets in the followers own timeline. … Users ultimately want brand pages to show a ‘more human side’ to the company, the study said. The HP site, for example, scored well because it did not emphasize sales and advertising, and even made an effort to respond to individual followers. Some of the tweets on the page responded to customer complaints, which improved transparency and credibility as viewed by page visitors.”

  • Gerrit Eicker 08:33 on 9. December 2011 Permalink
    Tags: , , , , , , , , , , , , , , , , , , , , , Simplification, , , , , , Tweets, , , Twitter Discover, Twitter Home, Twitter Me, Twitter Relaunch, , , , ,   

    Twitter Relaunch 

    Twitter #LetsFly: Twitter’s relaunch is all about serendipity, let’s #Discover and #Profile; http://eicker.at/TwitterRelaunch

     
    • Gerrit Eicker 08:33 on 9. December 2011 Permalink | Reply

      Twitter: “Today we introduce a new version of Twitter. We’ve simplified the design to make it easier than ever to follow what you care about, connect with others and discover something new. You’ll see this new design both on Twitter.com and mobile phones, so that you’ll have a familiar experience any time, anywhere. We’ve also updated TweetDeck to be consistent with this new version. … We’ll be rolling out the redesigned Twitter over the next few weeks. You can see it immediately on the just-updated versions of mobile.twitter.com, Twitter for iPhone, and Twitter for Android. You can get early access on your computer by downloading and logging into Twitter for iPhone or Twitter for Android. We’re working on updates for other apps, such as Twitter for iPad, and will share news as they become available. – What we’re announcing today is just the beginning. We now have a framework in place that we will quickly build and iterate upon to help users connect with whatever is meaningful to them.

      Twitter: “Yours to discover – A faster, simpler way to stay close to everything you care about.Simplicity meets serendipity – Discover lets you tap into a stream of useful and entertaining information, customized just for you. – When you use Discover, you’ll see results reflecting your interests – based on your current location, what you follow and what’s happening in the world. As you use Twitter more, Discover gets even better at serving up more content just for you. – Whatever you’re curious about, Discover will help you find out more. … The new profile section puts you and your interests front and center. – Others can Tweet directly to you and view your lists, favorites, followers, photos and more. The Me tab is also where you can stay current on your direct message conversations. – The Me tab is your opportunity to introduce yourself to the world.

      Twitter: “As part of this release, we are introducing enhanced profile pages that help marketers create an even more compelling destination on Twitter for their brands. – Communicating with users isn’t just about what you say. It’s also about how you say it. Now, your profile page does more to help you make an impression with a large header image for displaying your logo, tagline, and any other visuals. – You can also control the message visitors see when they first come to your profile page by promoting a Tweet to the top of your page’s timeline. … We are thrilled to launch the new enhanced profile page exclusively with 21 advertising partners and select charities and individuals. … We will slowly roll out enhanced profile pages to a wider audience of brands in the coming months.

      Twitter: “We’re also excited to introduce new tools that bring Tweets to your website, and new ways to share with our Tweet buttons. … WordPress bloggers can embed Tweets directly into their posts by simply copying the Tweet URL or using a familiar shortcode. Once published, WordPress instantly turns that URL or shortcode into an embedded Tweet. WordPress.com and WordPress VIP blogs have this functionality immediately, and Jetpack users will get it with their next update. For more news about WordPress and Twitter, check out founder, Matt Mullenweg’s blog post. … Finally, last week we announced a visual refresh to the Tweet and Follow Buttons, and today we’re introducing new ways to share with these buttons. … The new #hashtag button tells your visitors there’s an interesting conversation happening on Twitter, and lets them join in with just one click. The @mention button encourages visitors to Tweet to your account, driving public conversation directly from your website. Get started and configure your own button experiences on our new Twitter Buttons website.

      WordPress: “Would you like some more Twitter in your WordPress? We got ya. As an update to our ever-popular Tweet embedding functionality we’re supporting Twitter’s new embed API to enable richer, better looking, and more functional Tweets inside your blog posts. To embed a Tweet just put a permalink to it on its own line or use our new shortcode that allows for extra formatting. … Finally, if you link your Twitter account on your Gravatar profile we’ve made it so it’s easy to follow you right from that page.

      GigaOM: “Twitter on Thursday debuted a dramatically different new user interface for all versions of the micro-blogging service: The company will be rolling out totally new versions of the desktop website, mobile website, native mobile apps, and Tweetdeck to its more than 100 million users over the next few weeks. … Though during the launch event at Twitter’s San Francisco headquarters, CEO Dick Costolo and founder Jack Dorsey repeatedly said that the redesign was aimed at making the Twitter experience ‘simpler,’ the new version of the site is in many ways richer and more complex than ever. – That’s not meant to sound like a negative thing: The new UI makes it much easier to find and access context and content around each Tweet, as well as find new Twitter accounts to follow that are relevant to you. … Brands can have a elevated place in the new Twitter design, which makes sense given the company’s necessary push for revenue: At six years old, Twitter now has 700 employees and has taken on more than $1 billion in venture capital. The redesign gives brands, celebrities and businesses ‘enhanced’ profile pages. … In all, it’s a very smart move for Twitter.

      RWW: “Jared says that the new Twitter is ‘vastly different,’ and notes that it brings the activity stream right into the app itself, and now separates @ message communication into ‘interactions’ and ‘mentions.’ Now ‘mentions’ does not include new followers, people who favorite your tweets. It is only about people who directly @ mention you. Everything else gets dumped into the ‘interactions’ feature. For those who don’t want to sift through the two to pick out actual conversation-worthy @ mentions and passerby-type mentions, this could be helpful. On the flip side, it might just make for unnecessary back-and-forth between the two spaces, which ultimately could slow down the user experience instead of speeding it up. Twitter has also de-emphasized the direct messages feature by pushing it into the ‘Me’ tab. … Twitter wants to position hashtags as more than just symbols for trending topics. It has changed the language to try and make it feel more like a discovery tool. The menu bar now says #Discover. Of course it does – what social space doesn’t want to be the source for discovering new, awe-inspiring, shocking or just plain cool information?

      TNW: “In their introduction, Dorsey and Costolo announced that since its integration with Apple’s iOS 5, Twitter sign-ups have been up 25%. … [T]he biggest changes of all have been a redesign and brand new apps that focus on simplicity, discovery and usability. With distribution and monetization [somewhat] under its belt, Twitter is now focused on creating a more meaningful experience for its users. … Twitter’s web and mobile experiences are now one in the same. The new tab menu is the same across all devices so you’ll get the same experience on mobile and desktop. And that experience is much more streamlined and visually focused. … Twitter’s new #Discover Feature is a gamechanger. Or as Twitter says, ‘It’s where simplicity meets serendipity.’ The new Discover section is the company’s first big step into content and news curation. When you use Discover, you’ll see search results reflecting your interests-based on your current location, what you follow and what’s happening in the world. As you use Twitter more, Discover gets even better at serving up more content just for you. … There’s something delicious about Twitter. It’s bite-sized, sharp and smart. It’s a playground for the intellect. Today, Twitter’s redesign has expanded this playground into a well-designed festival. What was simple is now more complex, yet still streamlined and consistent. What was playful now feels exploratory. And something about the new Twitter feels more human.

      GigaOM: “Profile pages weren’t ignored in the large-scale redesign Twitter unveiled Thursday. In fact, the company is now trumpeting itself as a better option than Facebook or Google+ when it comes to showing the world who you are through an online profile. … Why should people direct their focus to maintaining their Twitter profiles when a number of other services – Facebook, Google+ and LinkedIn to name just a few – are vying to be the top place for people to establish their identities online? According to Dorsey, it’s all about simplicity. ‘For me, it’s really just access. You just have to share a username or hashtag’ for other people to know exactly how to find you on the site, with minimal searching and sorting necessary, he said during the Q&A portion of the press event.”

      TNW: “800 million users isn’t cool. Know what is? 7 billion – When talking about its new direction today, Jack Dorsey spoke about powerful messages being sent in 140 characters or less. He mentioned Martin Luther King’s ‘I have a dream’ as an example. What Dorsey is really saying, is that to get everyone in the world using a service, let alone get their attention, you have to keep things short and sweet, and I think he’s right. – This new direction shows a clear path for Twitter to become the defacto service for real-time communication. … Twitter is simple, and wants to remain simple. … Call me nuts, but if Twitter stays simple, it has a shot of becoming the preferred way to communicate. Forget SMS, forget Email, forget Facebook. – Just keep it simple, stupid.

  • Gerrit Eicker 08:26 on 15. November 2011 Permalink
    Tags: , , , , , Fox News, , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , Tweets, , ,   

    Media and Twitter 

    Pew: How mainstream media outlets use Twitter. Who tweets when, how, and how often? http://eicker.at/MediaTwitter

     
    • Gerrit Eicker 08:26 on 15. November 2011 Permalink | Reply

      Pew – Content Analysis Shows an Evolving Relationship: “For nearly every news organization, Twitter has become a regular part of the daily news outreach. But there are questions about how those organizations actually use the technology: How often do they tweet? What kind of news do they distribute? To what extent is Twitter used as a new reporting tool or as a mechanism for gathering insights from followers? – To answer some of these questions, the Pew Research Center’s Project for Excellence in Journalism and The George Washington University’s School of Media and Public Affairs collaborated on a study of Twitter feeds from 13 major news organizations. … The research, which examined more than 3,600 tweets over the course of a week, reveals that these news organizations use Twitter in limited ways-primarily as an added means to disseminate their own material. … The news organizations were much more similar in the focus of their Twitter activity. The vast majority of the postings promoted the organizations’ own work and sent users back to their websites. … This is not to say that news organizations are not tapping into public sentiment on Twitter through other means. … Still, these findings reveal limited use of the institution’s public Twitter identity, one that generally takes less advantage of the interactive and reportorial nature of the Twitter.”

      Pew – Who Tweets When and How Often: “One way they differed was in the overall number of separate organizational Twitter feeds or channels offered. On average, the outlets studied offered 41 organizational Twitter feeds, ranging from the general-such as politics-to the narrow-such as Civil War or cycling. The Washington Post offered the largest number of separate feeds, at 98. The Daily Caller, a conservative web-only news operation led by former cable personality Tucker Carlson, offered the fewest, a single feed. – Major national newspapers tend to offer the most: As a group the four papers studied average 74. The three cable news channels average 45. The rest of the outlets studied-broadcast television, audio, online-only and local newspapers-average 18 Twitter feeds per outlet. … Across the news organizations studied, the number of followers varied dramatically, though that number was not necessarily tied directly to the outlet’s audience size in other platforms (i.e. television ratings or print circulation). CNN had more than twice the number of followers for its main news feed as Fox News did, yet Fox programs have higher ratings on television. The New York Times, which led among national newspapers in number of followers on Twitter, falls behind The Wall Street Journal and USA Today in print circulation.”

      Pew – The News Agenda on Twitter vs. Traditional Platforms: “The news agendas of the mainstream media and that of their analog presence on Twitter were strikingly similar during the week in which both were studied. … Even with a similar emphasis on top stories, one difference in the way news functions in the legacy platforms versus on Twitter is priority. While the total number of posts on Twitter may be more about one subject than another, there is no structural hierarchy to posts. No one post is given higher priority, or ‘front-page status,’ other than in how much they are shared. In 140 characters, everything is fairly equal.

      Pew – Sharing and Gathering Information: “In general, the major news organizations studied used Twitter to direct audiences to web content that the news organization had produced and posted online. But by and large, news outlets were not using Twitter in more interactive ways, or as a reporting tool. … Just 2% of the tweets examined from the main organizational Twitter feeds asked followers for information-either to help inform a story or to provide feedback. Even the most active outlets rarely or never solicited information from their followers. Less than 1% of the tweets from The New York Times, 3% from The Washington Post and 3% from The Huffington Post (one of two online-only news outlets studied) solicited information. … One notable exception to this was Fox News. Although the main Fox News feed had light activity on Twitter, fully one-fifth of its limited tweets (10 of the 48 tweets in the period examined) directly solicited information from followers. … Mainstream news organizations primarily use Twitter to move information and push content to readers. For these organizations, Twitter functions as an RSS feed or headline service for news consumers, with links ideally driving traffic to the organization’s website. Ninety-three percent (93%) of tweets on mainstream Twitter feeds contained a link that drove traffic back to its home site.”

      Pew – Little Use of Retweet Function: “Researchers found that retweeting is rare, and retweets do not often originate outside the news organization. Only 9% of the tweets examined were retweets. Of these, 90% originally appeared on another Twitter feed connected to the same news organization such as a section feed, reporter’s feed or, in the case of television networks, another show on the network. In all, only 1% of tweets studied originated from an entity outside the news organization. … Taken together, the retweet data and the findings with respect to the use of Twitter to solicit information suggest that mainstream news outlets are not generally using Twitter to expand the conversation or include alternative perspectives and voices.”

      Pew – Use of Hashtags: “There is also wide variation in the use of hashtags by the news organizations studied. … The Washington Post, one of the most active news organizations studied on Twitter, regularly used hashtags (21% of tweets studied included at least one hashtag) to categorize tweets. Fox News and the two local newspapers, The Toledo Blade and The Arizona Republic, used hashtags even more.”

      Pew – Individual Reporters‘ Use of Twitter: “If the organizational Twitter feed is mainly a way of disseminating their content, might individual journalists exploit the social nature of the tool more-using it to gather information and build connections with their readers? … As with news organizations, individual journalists use Twitter in widely divergent ways. … When these journalists did tweet, very little of that material was information-gathering in nature. Eight of the 13 reporters examined never asked followers to help provide information. On average, only 3% of individual reporters’ tweets did so. … Individual reporters did not retweet other content often during the week studied. The average portion of tweets that were retweets was 11%. … Overall, the findings suggest that when one moves away from the most popular Twitter personalities, usage becomes less personal, but also more interactive. … The practice of retweeting also indicated the levels to which health reporters studied were more interactive-on average, 22% of their tweets were retweets, compared with just 11% among the top-followed journalists.”

  • Gerrit Eicker 07:18 on 2. November 2011 Permalink
    Tags: , , , , , , , , Google Stories, , , Marketing Tools, , , , , , , , , , , , , , , Testimonials, Tweets, , Twitter Stories, Twitter Tales, , ,   

    Twitter Stories 

    Twitter launches Twitter Stories: testimonials explaining how tweets impacted users; http://eicker.at/TwitterStories

     
    • Gerrit Eicker 07:19 on 2. November 2011 Permalink | Reply

      Twitter: “Today we’re launching the first in a series of Twitter stories. Read about a single Tweet that helped save a bookstore from going out of business; an athlete who took a hundred of his followers out to a crab dinner; and, Japanese fishermen who use Twitter to sell their catch before returning to shore. Each story reminds us of the humanity behind Tweets that make the world smaller. – Help us uncover more stories. Tell us how you or someone else have used Twitter in an interesting way. Submit your story by mentioning @twitterstories or by using the hashtag #twitterstories. Include a link to a photo or video that helps illustrate your story to the world. Each month we’ll curate a selection of profiles to share. – Follow @twitterstories to get the latest stories or check the site every month for a new collection.”

      TC: “Last year, Twitter debuted a marketing campaign, called Twitter Tales, that showcased ways in which users interact with the microblogging platform. Today, the company is launching a similar campaign, called Twitter Stories, which seems to show interesting Tweets and ways the site’s users are communicating via the platform. … User stories are always a good marketing tool. Facebook launched a similar marketing campaign around their 500 million users milestone last year, called Facebook Stories. Google also launched Google Stories, which collects stories from users sharing tales about how Google effected their lives.

      TNW: “Twitter is fast becoming an integral part of the way that its users communicate and has proven its ability to act as a fantastic channel to receive information quickly. The US Government has even recommended that citizens use Twitter to contact one another during emergencies instead of traditional cellular or phone lines, which can get congested.”

      HP: “Perhaps in an attempt to woo a more mainstream audience, Twitter has notably chosen to highlight several well-known celebrities and brands in the stories it picked, including Roger Ebert, Ochocinco, Queen Rania Al Abdullah, and Burberry.”

      WP: “In its five-year history, Twitter’s been used for inane updates on what was breakfast, as a vehicle for real-time news and as a way to spread revolutionary social ideas. On Tuesday, the service launched a new site, ‘Twitter Stories,’ to share a handful of stunning ways that the micro-blogging service has made a positive impact on people’s lives.”

      CNET: “Tales at a new site called Twitter Stories range from movie critic Roger Ebert‘s use of the service after he lost his voice, to a man who found a kidney donor after tweeting “Sh*t, I need a kidney,” to a man who saved his mother’s bookstore with a tweet, to pro football player Chad Ochocinco treating 100 followers to dinner with a surprise invitation delivered across the service.”

  • Gerrit Eicker 09:55 on 10. September 2011 Permalink
    Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , Tweets, , , , ,   

    Active Twitter Users 

    Twitter: 100 million active users around the globe turn to Twitter to share their thoughts; http://eicker.at/ActiveTwitterUsers

     
    • Gerrit Eicker 09:55 on 10. September 2011 Permalink | Reply

      Twitter: “Five years ago, Twitter came to life when @jack sent the first Tweet to his seven followers. Now, 100 million active users around the globe turn to Twitter to share their thoughts and find out what’s happening in the world right now. – More than half of them log in to Twitter each day to follow their interests. For many, getting the most out of Twitter isn’t only about tweeting: 40 percent of our active users simply sign in to listen to what’s happening in their world. – Twitter’s global reach gives a voice to people around the world and as far away as the International Space Station. After launching Hindi, Filipino, Malay and Simplified and Traditional Chinese in the coming weeks, Twitter will support 17 different languages.”

      RWW: “If this news sounds vaguely familiar, it’s because the five-year-old microblogging service reached 100 million user accounts awhile ago. These new numbers refer to active users, which CEO Dick Costolo defines as people that sign into Twitter and use the site at least once a month. … In April, Twitter publicly confirmed that it had surpassed 200 million user accounts, a number that has presumably grown since then. This means that at least 50% of Twitter accounts are sitting dormant, according to the company’s own numbers. … The service is being used to publish an average of 230 million tweets per day, which works out to more than a billion tweets every week.

      TNW: “55% of Twitter’s active users are active on mobile, which is an increase of 40% quarter over quarter. Twitter is also getting 400 million unique visitors a month total, this points to a huge number of users that visit Twitter just for information without participating. … Twitter has experienced massive growth this year, bolstered by popular public events like the Womens World cup as well as unrest like the London Riots and disasters like the earthquakes and Tsunami in Japan.”

      VB: “Microblogging social network Twitter is in the process of closing a new $400 million funding round, reports CNN Money. – The new funding is the second of two $400 million rounds that puts the startup’s valuation at an estimated $8 billion.”

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