Nimble
Turn your social communities into customers: Nimble social CRM platform for unified communications; http://eicker.at/Nimble
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Gerrit Eicker
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Gerrit Eicker
Skype Acquires GroupMe
Skype acquires group messaging service GroupMe, to help users stay in touch and make decisions; http://eicker.at/SkypeGroupMe
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Gerrit Eicker
Skype: “I’m delighted to announce we’re acquiring GroupMe, a provider of mobile group messaging services that helps users stay in touch and make decisions. – This acquisition is another step towards our vision to provide a global multi-modal and multi-platform communications experience. It complements our existing leadership in voice and video communications by providing best in class mobile text-based communications and innovative features around group messaging that enable users to connect, share locations and photos and make plans with their closest ties.”
GroupMe: “Today, we have entered into an agreement to be acquired by Skype. Over the last few months, we had been in talks with Skype that started with discussions about potential commercial partnerships. As we got to know the core Skype team better, though, and as our conversations evolved, it quickly became evident that our visions were perfectly aligned. Both companies are focused on changing the way the world communicates, and helping people stay in touch with the people they really know. With a shared vision – an ambitious one – we decided our efforts to own real-time communications and the real life network could be best executed as one company.”
VB: “Both Facebook and Google recently released their own offerings targeted at group messaging with Facebook Messenger and Google+’s Huddle. Skype’s decision to buy GroupMe shows it wants to make sure it also has its group communication bases covered. It should pair well with the services it already offers, including video calling, global calling, instant messaging, and text messaging services. – Skype is still in the process of being acquired by Microsoft. The big M said in May that it would buy Skype for $8.5 billion and as soon as the deal is completed, we will likely see Skype integrated into Xbox 360, Kinect, Windows Phone and Office 365. GroupMe’s application and technology would also help Microsoft flesh out its mobile offerings as it continues to expand Windows Phone 7’s presence and capabilities.”
pC: “Far from being a messaging service aimed only at enterprises (like Yammer, for example), GroupMe has been making some strides into the consumer market by linking up with brands and events to increase its profile and relevance there as well: earlier this year it announced that the music event Lollapalooza and the TV show Dexter would both be using GroupMe’s APIs in their apps for their respective audiences to add more social features and to connect with each other via those platforms.”
GigaOM: “Skype so far has been reliant on its instant messaging and voice (and video) call offerings to engage its hundreds of millions of users. However, the mobile phone changes that behavior – shifting the focus to more instantaneous services such a GroupMe in addition to a combination of other communication mediums – SMS, mobile phone, Beluga, Twitter and Facebook Messages in addition to email. – Skype, which has been one of the earliest beneficiaries of the iPhone boom, has seen lightweight group messaging clients like GroupMe gaining in popularity and it is right to be worried. … The fact remains that the sands of time were against GroupMe. The oncoming competition from Facebook Messenger, Google’s Huddle and most importantly Apple’s iMessage were going to fundamentally increase the pressure on GroupMe, which in turn decided that it was better to find comfort in the arms of a much larger company. … From a long-term perspective, Skype as an entity is going to have an identity crisis. It cannot figure out whether it wants to be a friend to the consumers or whether it wants to be a corporation- focused collaboration company.“
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Gerrit Eicker
Cell Phones
Pew: Mobile phones have become a near-ubiquitous tool for information seeking and communicating; http://eicker.at/CellPhones
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Gerrit Eicker
Pew: “Mobile phones have become a near-ubiquitous tool for information-seeking and communicating: 83% of American adults own some kind of cell phone. These devices have an impact on many aspects of their owners’ daily lives. In a telephone survey conducted from April 26 to May 22, 2011 among a nationally-representative sample of Americans, the Pew Research Center’s Internet & American Life Project found that, during the 30 days preceding the interview: Cell phones are useful for quick information retrieval (so much so that their absence can cause problems)… Text messaging and picture taking continue to top the list of ways that Americans use their mobile phones – three quarters of all cell owners (73%) use their phones for each of these purposes. Other relatively common activities include sending photos or videos to others (54% of cell owners do this) as well as accessing the internet (44%). – One third of American adults (35%) own a smartphone of some kind, and these users take advantage of a wide range of their phones’ capabilities. … Many activities – such as downloading apps, watching videos, accessing social networking sites or posting multimedia content online – are almost entirely confined to the smartphone population.”
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Gerrit Eicker
Online Activities
Pew: Social networks are on the rise, but eMail and search continue to lead online activities; http://eicker.at/OnlineActivities
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Gerrit Eicker
According to Pew research, social networking is a daily activity for 65% of onliners in 2011, compared to 11% in 2005.
Pew: “Search and email remain the two online activities that are nearly universal among adult internet users, as 92% of online adults use search engines to find information on the Web, and a similar number (92%) use email. Since the Pew Internet Project began measuring adults’ online activities in the last decade, these two behaviors have consistently ranked as the most popular, even as new platforms, broadband and mobile devices continue to reshape the way Americans use the internet and web.”
Pew: “Email and search form the core of online communication and online information gathering, respectively. And they have done so for nearly a decade, even as new platforms, broadband and mobile devices continue to reshape the way Americans use the internet and web. Perhaps the most significant change over that time is that both activities have become more habitual. … Perhaps surprisingly for an online activity that has been around for a while, search is most popular among the youngest adult internet users (those age 18-29), 96% of whom use search engines to find information online. But even among the oldest internet users (age 65+), 87% are search engine users. … Email is similar to search (and many other online activities) in that the youngest online adults, the college-educated, and those in the highest income categories are more likely than others to engage in the activity.“
Gerrit Eicker
Facebook Messenger
Facebook Messages gets mobile apps: the Facebook Messenger, an answer to Google Plus Huddle; http://eicker.at/FacebookMessenger
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Gerrit Eicker
Facebook: “More and more of us rely on our phones to send and receive messages. But it isn’t always easy to know the best way to reach someone on their phone. Should you send an email or text? Which will they check first? Did they even get your last message? – We think messaging should be easier than that. You should be able to write a message, click ‘Send’ and know that you will reach the person right away. – So today, we’re introducing Messenger, a new mobile app that simplifies how messaging works, and gives you a faster way to message friends and small groups. … Messenger will be available for both iPhone and Android starting today. Just search for ‘Facebook Messenger’ in your phone’s app store, or get a link to the app texted to your phone.”
RWW: “Messenger is fairly simple. If you have used BlackBerry Messenger before then you should be able to understand Facebook’s newest offering (without the confusing PIN system of BlackBerry). Messenger can also do group chat, which puts it in competition with the Google Plus Huddle function in its mobile app on iOS and Android. What do you think of Facebook’s new Messenger initiative? Is it something you plan on using? … Facebook Messenger is the product of Beluga, which Facebook acquired in March, right before the start of SXSW. It was started by ex-Google employees Lucy Zhang, Ben Davenport and John Perlow. Beluga was released to Apple’s App Store in November 2010 and must have impressed some developers at Facebook as it was not even six months before Facebook came swooping in. … Dubbed ‘Project Titan‘ before it was announced, Messenger is another phase in the rollout of Facebook’s unified inbox. Facebook’s messaging philosophy has three main ideas: 1) seamless messaging, 2) conversation history and 3) the ‘social inbox.’”
TNW: “Rumor has it that Beluga will keep its doors open, but there’s no telling for how long. Now that Facebook has derived Messenger from its acquisition, it’s highly unlikely that the company will continue support for the other product. … If you’re a big fan of Facebook’s integrated messaging platform, it should be great. If you loathe having to log in, well, no app’s going to fix that problem. The one very interesting part? You can use Messenger to contact anyone in your phone’s contact list, not just your Facebook friends.“
Gerrit Eicker
Google Plus Hangouts
Google Plus challenges Facebook, Google Plus Hangouts aims for Skype, videoconferencing in general; http://eicker.at/GooglePlusHangouts
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Gerrit Eicker
Google: “Just think: when you walk into the pub or step onto your front porch, you’re in fact signaling to everyone around, ‘Hey, I’ve got some time, so feel free to stop by.’ Further, it’s this unspoken understanding that puts people at ease, and encourages conversation. But today’s online communication tools (like instant messaging and video-calling) don’t understand this subtlety: They’re annoying, for starters. You can ping everyone that’s ‘available,’ but you’re bound to interrupt someone’s plans. They’re also really awkward. When someone doesn’t respond, you don’t know if they’re just not there, or just not interested. With Google+ we wanted to make on-screen gatherings fun, fluid and serendipitous, so we created Hangouts. By combining the casual meetup with live multi-person video, Hangouts lets you stop by when you’re free, and spend time with your Circles. Face-to-face-to-face.”
Google+: “Bumping into friends while you’re out and about is one of the best parts of going out and about. With Hangouts, the unplanned meet-up comes to the web for the first time. Let your mates know that you’re hanging out and see who drops by for a face-to-face-to-face chat. Until we perfect teleportation, it’s the next best thing.”
GigaOM: “I don’t think Facebook has anything to worry about. However, there is a whole slew of other companies that should be on notice. Just as Apple put several app developers on notice with the announcement of its new iOS 5 and Mac OS X Lion, Google+ should give folks at companies such as Blekko, Skype and a gaggle of group messaging companies a pause. I personally think Skype Video can easily be brought to its knees by Google Plus’ Hangout. And even if Google+ fails, Google could easily make Hangout part of the Google office offering.”
iCTI: “Google Plus’ cool factor may or may not wow the typical user, but what about rolling it into the enterprise along with other Google services, specifically applied in unified communications? Contact management, enhanced? Check (Google Plus’ Circles feature). Email management? Check (Gmail). Document management? Check (Google Docs). Voice (over IP) communications? Check (Google Voice). Instant messenging? Check (Gtalk). Videoconferencing, even with a group? Check (Google Plus’ Hangouts feature). Mobile chat? Check (Google Plus’ Huddle feature).”
Gerrit Eicker
Google Plus Huddle
Huddle adds group messaging to Google Plus, turning different conversations into one group chat; http://eicker.at/GooglePlusHuddle
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Gerrit Eicker
Google: “Coordinating with friends and family in real-time is really hard in real life. After all, everyone’s on different schedules, in different places, and plans can change at any moment. Phone calls and text messages can work in a pinch, but they’re not quite right for getting the gang together. So Google+ includes Huddle, a group messaging experience that lets everyone inside the circle know what’s going on, right this second.”
Google+: “Texting is great, but not when you’re trying to get six different people to decide on a movie. Huddle takes care of it by turning all those different conversations into one simple group chat, so that everyone gets on the same page long before thumbs get sore.”
Outsource House: “Group messaging is cool and was made prolific by Blackberry. Now that Blackberry is going downhill really fast, where are we going to get our group messaging from? Well if Google has anything to to say about it, then it will be Google plus Huddle. I even like saying it. “We will Huddle.” Rather than… “We will BBM”. This, if done well good take market share from BBM, whatsapp, Skype, and all the other players in this arena. This will also allow people who have never liked Blackberry (like me) to be able to have a conversation with all my friends no matter what phone they might have.”
Gerrit Eicker
IT Transparency and Business Value
Gartner: IT organisations face disruptive change in 2011 due to transparency, need to drive business value; http://eicker.at/1v
Gerrit Eicker
eMail vs. the New Messaging
Cringely: eMail will never completely die, but I feel it has lost critical mass and is fading rapidly; http://eicker.at/eMail
Gerrit Eicker
Facebook Messages
Facebook starts integrating eMail, chat, SMS to its in–house Facebook Messages app; http://eicker.at/FacebookMessages
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Gerrit Eicker
Seligstein, Facebook: “Today I’m excited to announce the next evolution of Messages. You decide how you want to talk to your friends: via SMS, chat, email or Messages. They will receive your message through whatever medium or device is convenient for them, and you can both have a conversation in real time. You shouldn’t have to remember who prefers IM over email or worry about which technology to use. Simply choose their name and type a message. – We are also providing an @facebook.com email address to every person on Facebook who wants one. Now people can share with friends over email, whether they’re on Facebook or not. To be clear, Messages is not email. There are no subject lines, no cc, no bcc, and you can send a message by hitting the Enter key. We modeled it more closely to chat and reduced the number of things you need to do to send a message. We wanted to make this more like a conversation. … Relatively soon, we’ll probably all stop using arbitrary ten digit numbers and bizarre sequences of characters to contact each other. We will just select friends by name and be able to share with them instantly. We aren’t there yet, but the changes today are a small first step. – We’ll be launching Messages and email addresses gradually and making it available to everyone over the next few months. Once you receive an invitation, you’ll be able to get started and also invite your friends to join you.”
Facebook Messages: “Messages has always been the place for private exchanges on Facebook, and this won’t change. With the new Messages, now you have easy access to all your private conversations with your friends in one place. – The new Messages interface not only displays the Facebook messages you exchange with friends, but it also interweaves your chats, texts and emails (should you choose to create an @facebook.com address). It’s a central place to control all of your private communication, both on and off Facebook: faster interaction, integrated communication, smart filtering, revamped search, adding people to group conversations, forwarding, unsubscribing, or removing yourself from a conversation, sending attachments … Unlike traditional messaging systems, where you have no control over who can message you once someone has your contact information, Facebook Messages lets you decide how you connect with friends and the people around you. … By default, anyone on Facebook can send you a message, and if you set up a Facebook email address, anyone outside of Facebook can send you email. Email from friends and their friends goes directly to your main Messages folder, and everything else goes to the Other folder within your Messages.
IF: “Regardless of where the message is delivered, it will appear in the thread which notifications lead back to. Users can trigger through the interface whether they want the message to be sent to a specific medium of a friend, such as SMS to their phone. Otherwise, it will be routed automatically. For instance, if a user is online when they’re sent a message, they’ll receive it as a Chat. … As for security, instead of relying on a ‘security by obscurity’ method of inbox privacy, users will have control of who can send them messages. They can change their privacy settings to bounce back messages from those they don’t want to receive messages from. … CEO Mark Zuckerberg says this is not a Gmail killer, and that Facebook doesn’t expect people to immediately switch all their email to the product.”
TC: “Facebook has created three key things: Seamless messaging, conversation history, and a social inbox. Essentially, they’ve created a way to communicate no matter what format you want to use: email, chat, SMS – they’re all included. ‘People should share however they want to share,’ engineer Andrew Bosworth said. – All of this messaging is kept in a single social inbox. And all of your conversation history with people is kept. … Right now, this system is merging four main things: SMS, IM, email, and Facebook messages. Zuckerberg said that they’d consider other tech, like VoIP in the future. But right now this is mainly about consolidating text-based messages.”
TNW: “Facebook is not calling this an email killer, it is ‘a messaging system that uses email.’ Facebook also does not anticipate people leaving their regular email accounts. However, the company does seem to anticipate that people over time will switch over more and more to Facebook messaging. Oh, and kids who get on Facebook before email? Who else wants to bet that they never get a normal webmail account?”
AF: “Zuckerberg: ‘All of this will enable simple, real-time messaging. We are also launching the ‘social inbox’. Since you have entered your friends lists and your friends have entered their friends lists, we can do some extremely effective filtering for you. While there are existing systems that filter out junk, there are various types of junk. Up until now, the primary way to handle messaging is through the development of white lists. At Facebook, you get that automatically. Not only do you get that, but you also can get messages filtered from people who are ‘friends of your friends’. The default experience is ‘high signal’ messages that are really personal to you, and then we can have another inbox which is for the lower signal content. … We want it to have IMAP support. It already speaks email protocol, however having it sync with other email systems is on the roadmap.‘”
RWW: “Zuckerberg tells an anecdote about his girlfriend’s sister – a high-schooler. Conversations with high-schoolers ‘make me feel old.’ High-schoolers say ‘we don’t use email. It’s too slow.’ … Will there be ads? The advertising will look the same as it does in the rest of Facebook. Zuckerberg says there’s a ‘huge difference’ between Facebook’s ad system and others. … Are you capturing the information about non-Facebook users? ‘Yes, in some way we do that,’ says Zuckerberg.”
TC: “Again, if you extrapolate that out, that means the end of email. It sounds as if Zuckerberg is just tip-toeing around calling for the death of a system that a lot of people currently use. Obviously, such a claim would cause a huge uproar (considering that there’s a huge uproar when Facebook changes a font size, the idea of Zuckerberg calling for the death of email is truly terrifying). – He also specifically talked about posts like ours calling this new system a ‘Gmail-killer’. ‘I think Gmail is a really good product,’ Zuckerberg said. But again, he’s essentially saying that it’s a good product that future generations are using less and less.”
TNW: “The fact of the matter is this, from where I’m looking: What Facebook did today could easily be done in Gmail with 3 Gmail Labs plugins. Oh, and then I don’t have to move over to Facebook. … Further, from the demonstration that we saw on stage, it’s simply real-time chat. That sounds suspiciously like a trimmed-down version of Google Wave, to us. Maybe Google was a bit too hasty in killing the Wave, after all? … In all, what Facebook announced today, again just appears to be a polished version of Google products… but with fewer options. If you’re already a heavy Facebook user, then maybe it’s a good thing for you. If you’re not, though, it’s likely a change that will be far too much of a pain in the tail to use… especially if you’re coming from Gmail.”
Gerrit Eicker 09:14 on 25. January 2012 Permalink |
Nimble: “Today, business has changed. With the advent of social media, email, IM, text messages and more, businesses are overwhelmed by the myriad applications needed to listen to and engage with their customers. The question is no longer how to stay connected – but how to efficiently and cost-effectively build business relationships given multiple communication channels. From that new need sprang Jon Ferrara’s latest innovation: Nimble. … After two years of development and thousands of real world users, Nimble has emerged as the next evolution in relationship management – the only web-based solution that brings together all of your contacts, calendar, communications and collaborations in one simple, free platform. – Nimble’s core benefit lies in its ability to unify email, calendar activities and the most popular social channels (LinkedIn, Facebook and Twitter), and automatically link this functionality to business contacts. Instead of jumping from application to application, small businesses now have one solution that can help them find individuals relevant to their business – no matter where they are on the Web – listen and engage with those individuals in any number of ways, and build relationships that can lead to opportunity.”
Nimble: “View core contact information, and all activities, emails, notes, and social conversations related to that contact, in one clean and simple screen. – Nimble will automatically identify contact’s social profiles on Facebook, LinkedIn, and Twitter so that you and your team can easily connect, listen, and engage with your most important business associates. – With Nimble, you can send messages, add tasks and events, edit or download the contact profile…right from the contact’s profile window. … Listen to all of the relevant conversations happening in your social networks. Connect with your community from one unified inbox. – Listen to all of the relevant conversations happening in your social networks. – Nimble’s message screen gives you plenty of options for engaging contacts. Quickly create tasks, schedule events, or reply to messages using the most popular social platforms. … Create and delegate tasks to team members with ease. See who assigned the task, or keep track of team member tasks by viewing their calendars and to do lists. … Nimble unifies your social streams and conversations from Facebook, LinkedIn and Twitter. Now you don’t have to go to three different places to listen, engage, and build trusting relationships. … Extend the power of Nimble with these great products from our Integration Partners. Offering lead capture and analytics, email marketing support and more, Nimble’s add-ons give your business even more ways to close the marketing and sales loop: MailChimp, Wufoo, HubSpot”
TC: “Jon Ferrara thinks Salesforce is doing it wrong when it comes to social. The founder of Goldmine, a CRM company he sold for $100 million nearly a decade ago, is attacking the market a different way with his latest startup, Nimble. ‘We are effectively Salesforce but social,’ he says, taking a jab at what is now the 800-pound gorilla. – Salesforce would counter that it has Chatter and Radian6, but punching up is always a good way to get noticed (just ask Marc Benioff, who became a billionaire tussling with Microsoft and Oracle). … Nimble isn’t going up against Salesforce head-on. That would be stupid. Instead, it is trying to nail the social component of business communications. Nimble is an enterprise social platform built around contacts, calendars, and communications (both internal and external). It ties together email with social streams (Twitter, Facebook, LinkedIn) and puts it all into one interconnected database. … A better way to think of Nimble is as a social contact and communications database which ties into other enterprise and social services. Today, it pulls in messages from Gmail, Twitter, LinkedIn and Facebook. With its next release, it will pull integrate with HubSpot (which turns website visitors into sales leads), Infochimps (datasets), and WuFoo (online forms).”
VB: “CRM systems act as a database of people you have been in contact with. From quick e-mail conversations to full out meetings, this often cloud-based software – the best-known vendor of which is Salesforce.com – is your little black book of sales. But because of how many different ways there are to connect with people, along with how many different people we can reach with the advent of social media, customer relationship management has become extremely messy. – Nimble’s solution takes your e-mail, calendar, social networks, business networks, and a number of other points of connection and aggregates them into its software. But even with all of these integrations, CRM systems are static, one-way streets. That’s where Nimble’s changes start. … With the topic of ‘big data’ floating around, Ferrara wanted to touch on not just what you could do or enter into Nimble, but rather what Nimble could tell you. Currently, Nimble’s system sends out daily e-mails announcing a contact’s birthday, job change, or other tid bits of information. But it will soon add alerts to let you know about possible relationship changes with your contacts.”
Comparz: “Nimble’s account set-up, contact-importing and profile-building features are largely automatic and at least as easy to use as those of leading competing offerings. The Nimble interface offers fewer configuration options than those of some other offerings, but is clean and easy to navigate. Nimble’s ability to let users post to Facebook, LinkedIn and/or Twitter and to create e-mails from within the same interface offers more flexibility and agility in integrated management of communications and social networks than available from most leading alternatives. … Nimble goes beyond social media management, adding collaboration, sales and marketing features and consolidated communication options not available with other leading alternatives. Those interested in converting social networking contacts into engaged relationships, business or personal, should look closely at Nimble (and keep tabs on promised enhancements such as add-on applications and campaign management features).”
CRM Idol: “While Nimble is only two years old, it seems like it’s been in the making for the past two decades. The founder, Jon Ferrara, is one of the pioneers of the industry; he was one of the co-founders of Goldmine (contact management application). And that experience, along with his passion for relationship building is at the heart of the company, and the product. … Nimble builds on the valuable experience the core management team obtained while building Goldmine. That experience combined with the organization’s social philosophy has led to a unique application that delivers a nice set of services to SMBs needing to be social and do business. The approach to creating a community of developers and integration partners – as well as relationships with local resellers from the Goldmine days- provides Nimble with an ecosystem most small vendors don’t have at their disposal. Nimble also has the financial resources to compete in the SMB market, which puts them in a great position to succeed in the space – that is unless somebody snaps them up in the near future.“
Best Website Design 19:01 on 23. August 2012 Permalink |
As ever, really interesting and also practical piece Social Enterprise « Wir sprechen Online..
Many thanks…