Brands are Publishers
Battelle: All brands are publishers, learn how to be a good one; http://eicker.at/BrandsArePublishers
Battelle: All brands are publishers, learn how to be a good one; http://eicker.at/BrandsArePublishers
NN/g (free PDF): Design guidelines for streams sent through social networks, RSS; http://eicker.at/FeedUsability (via @mseibert)
Apple FaceTime did not launch as a killer app, but it may end up as one, providing a halo effect; http://eicker.at/FaceTime
Bernström: Voice is the new black. How should [Facebook] enter the space? Buy Skype; http://j.mp/bMUD44
SB: “Voice is the new black. Seems like after all the hype of apps, the world still wants to connect in real-time and in many cases is willing to pay for such value. In the battle of voice, Skype, Google, Apple, telecom operators and independent outfits are gearing up for battle. The trillion-dollar land grab is officially on. – Apple launched FaceTime video chat. Google Talk is turning into the new pay phone. Oh, and Skype has filed for an IPO as well as announcing plans to enter the enterprise space. – But besides the indie stalwarts, who’s the dark horse in the room? – Facebook. – What should it do? How should it enter the space? The answer is clear. Buy Skype. – Four reasons why Facebook should acquire Skype.“
ATD: Facebook and Skype are poised to announce a wide-ranging partnership, including SMS, voice chat; http://j.mp/d5lHhn
ATD: “You didn’t think Facebook would integrate with Google Voice, did you? – Actually, according to sources close to the situation, Facebook and Skype are poised to announce a significant and wide-ranging partnership that will include integration of SMS, voice chat and Facebook Connect. – The move by the pair – which have tested small contact importer integrations before – is a natural one for the social networking giant, which is aiming to be the central communications and messaging platform for its users, across a range of media. – Facebook’s goal, according to sources: To mesh communications and community more tightly together and add more tools to allow users to do so. … The pair called it ‘strategic unified communications and collaboration partnership,’ and is centered on business and personal videoconferencing.“
Ericsson: Mobile data traffic surpassed voice traffic worldwide at approximately 140K TB/month 2009; http://j.mp/a3FSqb
Skype: “I’m delighted to announce we’re acquiring GroupMe, a provider of mobile group messaging services that helps users stay in touch and make decisions. – This acquisition is another step towards our vision to provide a global multi-modal and multi-platform communications experience. It complements our existing leadership in voice and video communications by providing best in class mobile text-based communications and innovative features around group messaging that enable users to connect, share locations and photos and make plans with their closest ties.”
GroupMe: “Today, we have entered into an agreement to be acquired by Skype. Over the last few months, we had been in talks with Skype that started with discussions about potential commercial partnerships. As we got to know the core Skype team better, though, and as our conversations evolved, it quickly became evident that our visions were perfectly aligned. Both companies are focused on changing the way the world communicates, and helping people stay in touch with the people they really know. With a shared vision – an ambitious one – we decided our efforts to own real-time communications and the real life network could be best executed as one company.”
VB: “Both Facebook and Google recently released their own offerings targeted at group messaging with Facebook Messenger and Google+’s Huddle. Skype’s decision to buy GroupMe shows it wants to make sure it also has its group communication bases covered. It should pair well with the services it already offers, including video calling, global calling, instant messaging, and text messaging services. – Skype is still in the process of being acquired by Microsoft. The big M said in May that it would buy Skype for $8.5 billion and as soon as the deal is completed, we will likely see Skype integrated into Xbox 360, Kinect, Windows Phone and Office 365. GroupMe’s application and technology would also help Microsoft flesh out its mobile offerings as it continues to expand Windows Phone 7’s presence and capabilities.”
pC: “Far from being a messaging service aimed only at enterprises (like Yammer, for example), GroupMe has been making some strides into the consumer market by linking up with brands and events to increase its profile and relevance there as well: earlier this year it announced that the music event Lollapalooza and the TV show Dexter would both be using GroupMe’s APIs in their apps for their respective audiences to add more social features and to connect with each other via those platforms.”
GigaOM: “Skype so far has been reliant on its instant messaging and voice (and video) call offerings to engage its hundreds of millions of users. However, the mobile phone changes that behavior – shifting the focus to more instantaneous services such a GroupMe in addition to a combination of other communication mediums – SMS, mobile phone, Beluga, Twitter and Facebook Messages in addition to email. – Skype, which has been one of the earliest beneficiaries of the iPhone boom, has seen lightweight group messaging clients like GroupMe gaining in popularity and it is right to be worried. … The fact remains that the sands of time were against GroupMe. The oncoming competition from Facebook Messenger, Google’s Huddle and most importantly Apple’s iMessage were going to fundamentally increase the pressure on GroupMe, which in turn decided that it was better to find comfort in the arms of a much larger company. … From a long-term perspective, Skype as an entity is going to have an identity crisis. It cannot figure out whether it wants to be a friend to the consumers or whether it wants to be a corporation- focused collaboration company.“